Theo dõi
Michael SW Lee
Michael SW Lee
The University of Auckland Business School
Email được xác minh tại auckland.ac.nz
Tiêu đề
Trích dẫn bởi
Trích dẫn bởi
Năm
Anti-consumption and brand avoidance
MSW Lee, J Motion, D Conroy
Journal of Business Research 62 (2), 169-180, 2009
9132009
Anti-consumption as the study of reasons against
A Chatzidakis, MSW Lee
Journal of Macromarketing 33 (3), 190-203, 2013
4402013
Intentional non-consumption for sustainability: consumer resistance and/or anti-consumption?
H Cherrier, I Black, MSW Lee
European Journal of Marketing 45 (11/12), 1757-1767, 2011
3822011
Anti-consumption: An overview and research agenda
MSW Lee, KV Fernandez, MR Hyman
Journal of Business Research 62 (2), 145-147, 2009
3622009
Anti-consumption, Materialism, and Consumer well-being
MSW Lee, CSY Ahn
Journal of Consumer Affairs 50 (1), 18-47, 2016
3432016
Anti-consumption and consumer resistance: concepts, concerns, conflicts and convergence
M Lee, D Roux, H Cherrier, B Cova
European Journal of Marketing 45 (11/12), 2011
2862011
Brand avoidance: A negative promises perspective.
MSW Lee, D Conroy, J Motion
Advances in consumer research 36, 2009
1772009
Don’t read this; or, who cares what the hell anti‐consumption is, anyways?
RV Kozinets, JM Handelman, MSW Lee
Consumption, Markets and Culture 13 (3), 225-233, 2010
1652010
Prepurchase determinants of brand avoidance: The moderating role of country-of-origin familiarity
MA Khan, MSW Lee
Journal of Global Marketing 27 (5), 329-343, 2014
1632014
Countering negative country of origin effects using Imagery Processing
B Martin, MSW Lee, C Lacey
Journal of Consumer Behaviour 10, 80-92, 2011
962011
Hypocrisy, skepticism, and reputation: the mediating role of corporate social responsibility
D Arli, P Van Esch, G Northey, MSW Lee, R Dimitriu
Marketing Intelligence & Planning 37 (6), 706-720, 2019
912019
A sustainable pathway to consumer wellbeing. The role of anticonsumption and consumer empowerment
I Balderjahn, MSW Lee, B Seegebarth, M Peyer
Journal of Consumer Affairs 54 (2), 456-488, 2020
882020
Condoms and bananas: Shock advertising explained through congruence theory
MSW Lee, F Septianto, C Frethey-Bentham, E Gao
Journal of retailing and consumer services 57, 102228, 2020
602020
A systematic review of food loss and waste in China: Quantity, impacts and mediators
C Li, P Bremer, MK Harder, MSW Lee, K Parker, EC Gaugler, M Mirosa
Journal of environmental management 303, 114092, 2022
582022
Consume Less and Be Happy? Consume Less to Be Happy! An Introduction to the Special Issue on Anti-Consumption and Consumer Well-Being
S Hoffmann, MSW Lee
Journal of Consumer Affairs 50 (1), 3-17, 2016
57*2016
Boycott them! No, boycott this! Do choice overload and small‐agent rationalization inhibit the signing of anti‐consumption petitions?
U Yuksel, NT Thai, MSW Lee
Psychology & Marketing 37 (2), 340-354, 2020
502020
Brand Avoidance, Genetic Modification, and Brandlessness
MSW Lee, D Conroy, J Motion
Australasian Marketing Journal 20 (4), 297-302, 2012
482012
Anti‐consumption beyond boundaries: From niche topic to global phenomena
MSW Lee, JM Ortega Egea, N García de Frutos
Psychology & Marketing 37 (2), 171-176, 2020
452020
Emotional responses to plastic waste: Matching image and message framing in encouraging consumers to reduce plastic consumption
F Septianto, MSW Lee
Australasian marketing journal 28 (1), 18-29, 2020
452020
Anti-consumption and governance in the global fashion industry: Transparency is key
MSW Lee, M Seifert, H Cherrier
Governing corporate social responsibility in the apparel industry after Rana …, 2017
432017
Hệ thống không thể thực hiện thao tác ngay bây giờ. Hãy thử lại sau.
Bài viết 1–20