Theo dõi
Czellar Sandor
Czellar Sandor
Faculty of Business and Economics (HEC), University of Lausanne
Email được xác minh tại unil.ch
Tiêu đề
Trích dẫn bởi
Trích dẫn bởi
Năm
The importance of a general measure of brand engagement on market behavior: Development and validation of a scale
D Sprott, S Czellar, E Spangenberg
Journal of Marketing research 46 (1), 92-104, 2009
14142009
Consumer rapport to luxury: Analyzing complex and ambivalent attitudes
B Dubois, G Laurent, S Czellar
HEC Research Papers Series, 2001
9492001
Consumer segments based on attitudes toward luxury: Empirical evidence from twenty countries
B Dubois, S Czellar, G Laurent
Marketing letters 16, 115-128, 2005
7572005
Consumer attitude toward brand extensions: an integrative model and research propositions
S Czellar
International journal of Research in Marketing 20 (1), 97-115, 2003
6432003
Prestige brands or luxury brands?: an exploratory inquiry on consumer perceptions
B Dubois, S Czellar
Hec Genève, 2002
3822002
The extended inclusion of nature in self scale
C Martin, S Czellar
Journal of Environmental Psychology 47, 181-194, 2016
2052016
Where do biospheric values come from? A connectedness to nature perspective
C Martin, S Czellar
Journal of Environmental Psychology 52, 56-68, 2017
1962017
Engineering hedonic attributes to generate perceptions of luxury: Consumer perception of an everyday sound
T Lageat, S Czellar, G Laurent
Marketing Letters 14, 97-109, 2003
1542003
Consumer well-being: Effects of subgoal failures and goal importance
B Devezer, DE Sprott, ER Spangenberg, S Czellar
Journal of Marketing 78 (2), 118-134, 2014
1262014
Malleability of attitudes or malleability of the IAT?
HA Han, S Czellar, MA Olson, RH Fazio
Journal of experimental social psychology 46 (2), 286-298, 2010
1222010
Cross-cultural validation of a revised environmental identity scale
S Clayton, S Czellar, S Nartova-Bochaver, JC Skibins, G Salazar, ...
Sustainability 13 (4), 2387, 2021
1182021
Consumer preference for national vs. private brands: The influence of brand engagement and self-concept threat
RL Liu, DE Sprott, ER Spangenberg, S Czellar, KE Voss
Journal of Retailing and Consumer Services 41, 90-100, 2018
1022018
Self‐presentational effects in the Implicit Association Test
S Czellar
Journal of Consumer Psychology 16 (1), 92-100, 2006
742006
Un modèle intégrateur du capital-client de la marque: une perspective psycho-cognitive
S Czellar, JE Denis
Recherche et Applications en Marketing (French Edition) 17 (1), 43-55, 2002
512002
Connectedness with nature and individual responses to a pandemic: an exploratory study
S Haasova, S Czellar, L Rahmani, N Morgan
Frontiers in psychology 11, 2215, 2020
352020
The effect of expertise on the relation between implicit and explicit attitude measures: An information availability/accessibility perspective
S Czellar, D Luna
Journal of Consumer Psychology 20 (3), 259-273, 2010
312010
Les nouvelles directions de recherche en marketing: une étude comparative France-Etats-Unis 1989-1994
JE Denis, S Czellar
Ecole des Hautes Etudes Commerciales, Universite de Geneve- Papers, 1996
311996
Age-related changes in materialism in adults–A self-uncertainty perspective
C Martin, S Czellar, M Pandelaere
Journal of Research in Personality 78, 16-24, 2019
302019
The impact of perceived corporate brand values on brand preference: An exploratory empirical study
S Czellar, G Palazzo
Proceedings of the 33rd European Marketing Academy Conference, 2004
252004
Research handbook on luxury branding
F Morhart, K Wilcox, S Czellar
Edward Elgar Publishing, 2020
242020
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