| The determinants and effects of slot servicescape satisfaction in a Las Vegas hotel casino AF Lucas UNLV Gaming Research & Review Journal 7 (1), 1, 2003 | 449* | 2003 |
| Casino operations management J Kilby, J Fox, AF Lucas John Wiley & Sons, 2005 | 195 | 2005 |
| Effects of CSR on employee retention via identification and quality-of-work-life J Kim, J Milliman, A Lucas International Journal of Contemporary Hospitality Management 32 (3), 1163-1179, 2020 | 120 | 2020 |
| Measuring the effectiveness of casino promotions AF Lucas, JT Bowen International Journal of Hospitality Management 21 (2), 189-202, 2002 | 107 | 2002 |
| Effects of CSR on affective organizational commitment via organizational justice and organization-based self-esteem JS Kim, JF Milliman, AF Lucas International Journal of Hospitality Management 92, 102691, 2021 | 89 | 2021 |
| Measuring the effect of casino-operated restaurant volume on slot machine business volume: An exploratory study AF Lucas, J Santos Journal of Hospitality & Tourism Research 27 (1), 101-117, 2003 | 88 | 2003 |
| Managing the slot operations of a hotel casino in the Las Vegas locals’ market AF Lucas, KP Brewer Journal of Hospitality & Tourism Research 25 (3), 289-301, 2001 | 69 | 2001 |
| Responsible gaming device research report BJ Bernhard, AF Lucas, D Jang, J Kim UNLV Gaming Research & Review Journal 12 (1), 7, 2008 | 68 | 2008 |
| Fear and managing in Las Vegas: An analysis of the effects of September 11, 2001, on Las Vegas Strip gaming volume D Eisendrath, BJ Bernhard, AF Lucas, DJ Murphy Cornell Hospitality Quarterly 49 (2), 145-162, 2008 | 65 | 2008 |
| Principles of casino marketing AF Lucas, J Kilby Okie International, 2008 | 64 | 2008 |
| Estimating the short-term effect of free-play offers in a Las Vegas hotel casino AF Lucas, WT Dunn, AK Singh Journal of travel & tourism marketing 18 (2), 53-68, 2005 | 60 | 2005 |
| Estimating the impact of match-play promotional offers on the blackjack business volume of a Las Vegas hotel casino AF Lucas Journal of Travel & Tourism Marketing 17 (4), 23-33, 2005 | 59 | 2005 |
| Estimating the impact of showroom entertainment on the gaming volumes of Las Vegas hotel–casinos E Suh, AF Lucas International Journal of Hospitality Management 30 (1), 103-111, 2011 | 55 | 2011 |
| Assessing the profitability of premium players AF Lucas, J Kilby, J Santos Cornell Hotel and Restaurant Administration Quarterly 43 (4), 65-78, 2002 | 52 | 2002 |
| The indirect impact of casual dining on low-end gaming in destination and local casinos S Tanford, AF Lucas International Journal of Hospitality Management 30 (3), 486-494, 2011 | 50 | 2011 |
| Estimating the indirect gaming contribution of bingo rooms AF Lucas, WT Dunn, A Kharitonova UNLV Gaming Research & Review Journal 10 (2), 3, 2006 | 44 | 2006 |
| Impact of virtual atmospherics and functional qualities on the online gambler's experience B Abarbanel, B Bernhard, AK Singh, A Lucas Behaviour & Information Technology 34 (10), 1005-1021, 2015 | 39 | 2015 |
| Evaluating slot machine performance: A performance-potential model AF Lucas, WT Dunn, WS Roehl, GM Wolcott International Journal of Hospitality Management 23 (2), 103-121, 2004 | 32 | 2004 |
| Introduction to casino management AF Lucas, J Kilby Okie International, Incorporated, 2012 | 29 | 2012 |
| Decreases in a slot machine's coefficient of variation lead to increases in customer play time AF Lucas, AK Singh Cornell Hospitality Quarterly 49 (2), 122-133, 2008 | 26 | 2008 |