| The effects of environmental focus and program timing on green marketing performance and the moderating role of resource commitment RG Richey Jr, CF Musgrove, ST Gillison, CB Gabler Industrial Marketing Management 43 (7), 1246-1257, 2014 | 128 | 2014 |
| Exploring consumers’ attitude towards relationship marketing MA Jones, KE Reynolds, MJ Arnold, CB Gabler, ST Gillison, VM Landers Journal of Services Marketing 29 (3), 188-199, 2015 | 111 | 2015 |
| I don't want to be a rule enforcer during the COVID-19 pandemic: frontline employees' plight WM Northington, ST Gillison, SE Beatty, S Vivek Journal of Retailing and Consumer Services 63, 102723, 2021 | 53 | 2021 |
| An investigation of retail outcomes comparing two types of browsers KE Reynolds, MA Jones, CF Musgrove, ST Gillison Journal of Business Research 65 (8), 1090-1095, 2012 | 50 | 2012 |
| Understanding customer bargaining in retail stores: A customer perspective ST Gillison, WM Northington, SE Beatty Journal of Marketing Theory and Practice 22 (2), 151-168, 2014 | 31 | 2014 |
| Shopping for yourself versus shopping for someone else S Gillison, K Reynolds Journal of Consumer Marketing 33 (4), 225-234, 2016 | 28 | 2016 |
| Search effort and retail outcomes: the mediating role of search disconfirmation S Gillison, K Reynolds Journal of Consumer Marketing 35 (7), 698-708, 2018 | 19 | 2018 |
| Mother-adolescent daughter identity interplay processes S Gillison, AM Givan, SE Beatty, K Kim, K Reynolds, J Baker Journal of Consumer Marketing 32 (4), 234-244, 2015 | 19 | 2015 |
| Shopper deal seeking across channels: An updated view ST Gillison, WM Northington, SE Beatty, JM Arnold Journal of Marketing Theory and Practice 27 (2), 123-139, 2019 | 15 | 2019 |
| Employees’ emotional reactions to customer deal requests ST Gillison, WM Northington, SE Beatty Journal of Marketing Theory and Practice 24 (2), 147-165, 2016 | 14 | 2016 |
| SATISFACTION WHILE SHOPPING FOR ANOTHER PERSON: HOW OTHERS’PRODUCT EVALUATIONS INFLUENCE SHOPPER SATISFACTION ST Gillison, KE Reynolds Journal of marketing theory and practice 26 (3), 211-229, 2018 | 12 | 2018 |
| Shoppers’ digital deal seeking: Charting new territory ST Gillison, SE Beatty, WM Northington Journal of Marketing Theory and Practice 30 (2), 257-277, 2022 | 7 | 2022 |
| FLEs' concerns with misbehaving customers in the time of COVID and beyond ST Gillison, SE Beatty, WM Northington, S Vivek Journal of Service Theory and Practice 33 (6), 771-795, 2023 | 2 | 2023 |
| Satisfaction and shopping for others: revisiting expectancy disconfirmation theory ST Gillison The University of Alabama Libraries Digital Collections, 2012 | 2 | 2012 |
| Retail Intimidation VM Landers, MP Harrison, ST Gillison Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016 | 1 | 2016 |
| Understanding the negative aspects of role shopping ST Gillison, KE Reynolds The Sustainable Global Marketplace: Proceedings of the 2011 Academy of …, 2014 | 1 | 2014 |
| Consumer response to product discontinuations MA Jones, ST Gillison, CB Gabler, K Reynolds Journal of Marketing Theory and Practice, 1-21, 2024 | | 2024 |
| CHRISTMAS IN SEPTEMBER: CHRISTIAN CONSUMER PERCEPTIONS OF RETAILER EARLY PRESENTATIONS OF HOLIDAY SEASONALITY. VA Taylor, ST Gillison Marketing Management Journal 33 (2), 2023 | | 2023 |
| Female-friend gift-card giving ST Gillison, SE Beatty, KE Reynolds Journal of Marketing Theory and Practice 30 (4), 421-439, 2022 | | 2022 |
| Customer Bargaining in Retail Settings: Employee Perspectives ST Gillison, WM Northington, SE Beatty Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of …, 2015 | | 2015 |