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Iris van Ooijen
Iris van Ooijen
Assistant Professor
bsi.ru.nl üzerinde doğrulanmış e-posta adresine sahip
Başlık
Alıntı yapanlar
Alıntı yapanlar
Yıl
Does the GDPR enhance consumers’ control over personal data? An analysis from a behavioural perspective
I Van Ooijen, HU Vrabec
Journal of consumer policy 42, 91-107, 2019
2342019
Packaging design as an implicit communicator: Effects on product quality inferences in the presence of explicit quality cues
I Van Ooijen, ML Fransen, PWJ Verlegh, EG Smit
Food quality and preference 62, 71-79, 2017
1092017
Differences in consumer knowledge and perceptions of personalized advertising: Comparing online behavioural advertising and synced advertising
CM Segijn, I Van Ooijen
Journal of Marketing Communications 28 (2), 207-226, 2022
972022
Signalling product healthiness through symbolic package cues: Effects of package shape and goal congruence on consumer behaviour
I Van Ooijen, ML Fransen, PWJ Verlegh, EG Smit
Appetite 109, 73-82, 2017
882017
Privacy cynicism and its role in privacy decision-making
I van Ooijen, CM Segijn, SJ Opree
Communication Research 51 (2), 146-177, 2024
592024
Atypical food packaging affects the persuasive impact of product claims
I Van Ooijen, ML Fransen, PWJ Verlegh, EG Smit
Food Quality and Preference 48, 33-40, 2016
562016
Self-persuasion as marketing technique: the role of consumers’ involvement
SF Bernritter, I van Ooijen, BCN Müller
European Journal of Marketing 51 (5/6), 1075-1090, 2017
552017
Perceptions of techniques used to personalize messages across media in real time
CM Segijn, I Van Ooijen
Cyberpsychology, Behavior, and Social Networking 23 (5), 329-337, 2020
422020
The validation of the perceived surveillance scale
CM Segijn, SJ Opree, I Ooijen
282022
(Not to be taken) with a grain of salt: Enhancing perceived saltiness by 3D-printed surface textures
T van Rompay, I van Ooijen, S Groothedde, D Saakes
Food Quality and Preference 93, 104279, 2021
102021
When disclosures backfire: Aversive source effects for personalization disclosures on less trusted platforms
I van Ooijen
Journal of Interactive Marketing 57 (2), 178-197, 2022
92022
Does the GDPR Enhance Consumers
I van Ooijen, HU Vrabec
Control over Personal Data, 91-107, 0
9
The role of perceived surveillance and privacy cynicism in effects of multiple synced advertising exposures on brand attitude
CM Segijn, E Kim, I van Ooijen
Journal of Current Issues & Research in Advertising 45 (4), 506-522, 2024
42024
Packaging design as communicator of product attributes: Effects on consumers' attribute inferences
I van Ooijen
32016
The power of symbolic packaging cues
I van Ooijen
Advances in Advertising Research (Vol. VI) The Digital, the Classic, the …, 2015
32015
For Your Eyes Only?
MP Jansen, I van Ooijen
Journal of Media Psychology, 2024
22024
For your eyes only? An eye-tracking experiment investigating microtargeting transparency, visual attention, and critical processing.
MP Jansen, I van Ooijen
Journal of Media Psychology: Theories, Methods, and Applications, 2024
12024
Discrimination and AI in insurance: what do people find fair? Results from a survey
FZ Borgesius, M van Bekkum, I van Ooijen, G Schaap, M Harbers, ...
arXiv preprint arXiv:2501.12897, 2025
2025
Discrimination and AI in insurance: what do people find fair? Results from a survey
F Zuiderveen Borgesius, M van Bekkum, I van Ooijen, G Schaap, ...
arXiv e-prints, arXiv: 2501.12897, 2025
2025
Responses to Online Behavioral Advertising Disclosures: Effects of Source Integrity and Perceived Hypocrisy on Advertising Effectiveness
I van Ooijen
Advances in Consumer Research, 2018
2018
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Makaleler 1–20