| From transactions to journeys and beyond: The evolution of B2B buying process modeling MD Steward, JA Narus, ML Roehm, W Ritz Industrial Marketing Management, 2019 | 203 | 2019 |
| The coordination strategies of high-performing salespeople: internal working relationships that drive success MD Steward, BA Walker, MD Hutt, A Kumar Journal of the Academy of Marketing Science 38 (5), 550-566, 2010 | 135 | 2010 |
| A comprehensive analysis of marketing journal rankings MD Steward, BR Lewis Journal of Marketing Education 32 (1), 75-92, 2010 | 94 | 2010 |
| An exploratory study of business-to-business online customer reviews: external online professional communities and internal vendor scorecards MD Steward, JA Narus, ML Roehm Journal of the Academy of Marketing Science 46 (2), 173-189, 2018 | 89 | 2018 |
| Knowledge dissemination in operations management: Published perceptions versus academic reality JR Meredith, MD Steward, BR Lewis Omega 39 (4), 435-446, 2011 | 77 | 2011 |
| Wearing many hats: Supply managers' behavioral complexity and its impact on supplier relationships Z Wu, MD Steward, JL Hartley Journal of Business Research 63 (8), 817-823, 2010 | 66 | 2010 |
| Exploring Supply Managers' Intrapreneurial Ability and Relationship Quality MD Steward, Z Wu, JL Hartley Journal of Business-to-Business Marketing 17 (2), 127-148, 2010 | 43 | 2010 |
| Exploring cross-national differences in organizational buyers' normative expectations of supplier performance MD Steward, FN Morgan, LA Crosby, A Kumar Journal of International Marketing 18 (1), 23-40, 2010 | 37 | 2010 |
| Facilitating knowledge transfer during SOX-mandated audit partner rotation CB Sanders, MD Steward, S Bridges Business Horizons 52 (6), 573-582, 2009 | 36 | 2009 |
| Role identity and attributions of high-performing salespeople MD Steward, MD Hutt, BA Walker, A Kumar Journal of Business & Industrial Marketing 24 (7), 463-473, 2009 | 35 | 2009 |
| Intraorganizational knowledge sharing among key account salespeople: The impact on buyer satisfaction MD Steward Marketing Management Journal 18 (2), 65-75, 2008 | 31 | 2008 |
| Using the Madeline Hunter Direct Instruction Model to improve outcomes assessments in marketing programs MD Steward, GS Martin, AC Burns, RF Bush Journal of Marketing Education 32 (2), 128-139, 2010 | 21 | 2010 |
| Triadic relationships in healthcare EA Atilla, M Steward, Z Wu, JL Hartley Business Horizons 61 (2), 221-228, 2018 | 20 | 2018 |
| Delivering a superior customer experience in solutions delivery processes: Seven factors for success A Kumar, MD Steward, FN Morgan Business Horizons 61 (5), 775-782, 2018 | 18 | 2018 |
| Exploring supply management status, internal collaboration and operating performance JL Hartley, M Brodke, JV Wheeler, Z Wu, MD Steward Operations Management Research 7 (1-2), 24-35, 2014 | 15 | 2014 |
| Credible Effects: The Impact of Disclosure of Material Connections Within Online Product Reviews MD Steward, AC Burns, FN Morgan, ML Roehm Journal of Public Policy & Marketing, 0743915619864543, 2019 | 12 | 2019 |
| The Influence of Different Types of Cues-to-Action on Vaccination Behavior: An Exploratory Study FN Morgan, DB McCabe, MJ Howley, J McCabe, MD Steward Journal of Marketing Theory and Practice 18 (2), 191-208, 2010 | 9 | 2010 |
| LEADING QUESTIONS: A CATEGORIZATION SYSTEM. CD SCOTT, MD STEWARD Marketing Management Journal 28 (2), 2018 | 6 | 2018 |
| A TYPOLOGY OF COORDINATION STRATEGIES EMPLOYED BY BUSINESS-TO-BUSINESS SALESPEOPLE. MD STEWARD Marketing Management Journal 19 (1), 2009 | 3 | 2009 |
| Tradeoffs in Supplier Attribute Ratings in Supplier Selection across Strategic versus Non-Strategic Purchases D Boone Sr, MD Steward, JA Narus, ML Roehm Journal of Business-to-Business Marketing 27 (2), 97-109, 2020 | 2 | 2020 |