| Compulsive buying behavior tendencies: The case of Turkish consumers EA Ergin African journal of business management 4 (3), 333, 2010 | 102 | 2010 |
| Consumers purchase intentions for foreign products: An empirical research study in Istanbul, Turkey EA Ergin, HO Akbay International Business & Economics Research Journal (IBER) 9 (10), 2010 | 67 | 2010 |
| Key factors for student recruitment: The issue of university branding A Taş, E Akagün Ergin | 64 | 2012 |
| Turkish consumers' perceptions and consumption of organic foods EA Ergin, B Ozsacmaci African Journal of Business Management 5 (3), 910, 2011 | 55 | 2011 |
| The rise in the sales of counterfeit brands: The case of Turkish consumers EA Ergin African journal of business management 4 (10), 2181, 2010 | 52 | 2010 |
| GİYİM ve GIDA ÜRÜNLERİ KATEGORİLERİNDE TÜKETİCİLERİN PLANSIZ SATIN ALMA DAVRANIŞLARI ÜZERİNE BİR ARAŞTIRMA HÖ AKBAY, EA ERGİN Afyon Kocatepe Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi 13 …, 2011 | 49 | 2011 |
| Brand loyalty in the cosmetics industry: A field study on Turkish womens brand loyalty among cosmetics products EA Ergin, H Ozdemir, N Parilti Journal of Business & Economics Research (JBER) 3 (5), 2005 | 42 | 2005 |
| Impact of loyalty cards on customers store loyalty EA Ergin, N Parıltı, BÖ Özsaçmacı International Business & Economics Research Journal (IBER) 6 (2), 2007 | 30 | 2007 |
| Factors influencing young consumers’ preferences of domestic and international fast food brands EA Ergin, HÖ Akbay Internation marketing trends Conference, 2014 | 26 | 2014 |
| AN EMPIRICAL INVESTIGATION OF TURKISH CONSUMERS'ONLINE SHOPPING PATTERNS. EA Ergin, HO Akbay Journal of Global Business & Technology 4 (2), 2008 | 22 | 2008 |
| Insights into consumer preference of foreign brand names: Reality or Myth? EA Ergin, HO Akbay, B Ozsacmaci International Journal of Marketing Studies 6 (4), 157, 2014 | 21 | 2014 |
| Advertising ethics: a field study on Turkish consumers EA Ergin, H Ozdemir Journal of Applied Business Research (JABR) 23 (4), 2007 | 20 | 2007 |
| The effect of brand associations: A field study on turkish consumers EA Ergin, B Özsaçmacı, H Özdemir | 18 | 2011 |
| Tackling service quality in the telecommunication B2B market A Tas, EA Ergin, FB Kurtulmuşoğlu, OF Sahin Journal of Business & Industrial Marketing 34 (7), 1580-1591, 2019 | 15 | 2019 |
| Examining Immigrant Turkish Household Food Consumption: Consumer Insights for Food Acculturation Models. EA Ergin, C Kaufman-Scarborough Advances in Consumer Research 37, 2010 | 10 | 2010 |
| Why Does Nostalgia Marketing Resonate So Much with Today's Consumers: An Applied Study in Ankara EA Ergin, N Şahin Third Sector Social Economic Review 54 (3), 1189-1206, 2019 | 8 | 2019 |
| The role of social media on establishing brand value: A content analysis on banks in Turkey ZB Ergor, EA Ergin International Journal of Economics and Finance 6 (2), 97-102, 2016 | 7 | 2016 |
| Why Does Nostalgia Marketing Resonate so Much with Today’s Consumers: An Applied Study in Ankara E Akagün Ergin, N Şahin | 5 | 2019 |
| The Effects of Single vs. Multiple Celebrity Endorsements towards Consumers' Purchase Intentions EA Ergin, HO Akbay Cankaya University, 2010 | 5 | 2010 |
| A neutrosophic WENSLO-ARLON model for measuring sustainable brand equity performance K Kara, GC Yalçın, EA Ergin, V Simic, D Pamucar Socio-Economic Planning Sciences 94, 101918, 2024 | 4 | 2024 |