| The male consumer as loser: Beer and liquor ads in mega sports media events MA Messner, J Montez de Oca Signs: Journal of Women in Culture and Society 30 (3), 1879-1909, 2005 | 216 | 2005 |
| Discipline and indulgence: College football, media, and the American way of life during the cold war JM De Oca Rutgers University Press, 2013 | 70 | 2013 |
| As our muscles get softer, our missile race becomes harder”: Cultural citizenship and the “muscle gap JMD Oca Journal of Historical Sociology 18 (3), 145-172, 2005 | 58 | 2005 |
| Consuming for the greater good:“Woke” commercials in sports media JM de Oca, S Mason, S Ahn Communication & Sport 10 (6), 1165-1187, 2022 | 43 | 2022 |
| Avoiding the issue: University students’ reponses to NFL players’ national anthem protests KS Chaplin, JM de Oca Sociology of Sport Journal 36 (1), 12-21, 2019 | 41 | 2019 |
| Ethics of patriotism: NFL players’ protests against police violence J Montez de Oca, SC Suh International Review for the Sociology of Sport 55 (5), 563-587, 2020 | 39 | 2020 |
| White domestic goddess on a postmodern plantation: Charity and commodity racism in The Blind Side JM De Oca Sociology of Sport Journal 29 (2), 131-150, 2012 | 37 | 2012 |
| The “muscle gap”: Physical education and US fears of a depleted masculinity, 1954–1963 JM De Oca East Plays West, 123-148, 2012 | 28 | 2012 |
| Doping in elite sports: voices of French sportspeople and their doctors, 1950-2010 C Brissonneau, JM De Oca Routledge, 2017 | 23 | 2017 |
| Reaching the kids: NFL youth marketing and media J Montez de Oca, B Meyer, J Scholes Popular Communication 14 (1), 3-11, 2016 | 18 | 2016 |
| Child's play: Sport in kids' worlds D Sabo, P Veliz, D Hartmann, A Manning, C Cooky, L Rauscher, ... Rutgers University Press, 2016 | 18 | 2016 |
| Visualizing Humanitarian Colonialism: Photographs from the Thomas Indian School J Montez de Oca, J Prado American Behavioral Scientist 58 (1), 145-170, 2014 | 17 | 2014 |
| The children are our future: The NFL, corporate social responsibility, and the production of ‘avid fans.’ J Montez de Oca, B Meyer, J Scholes Child’s play: Sport in kids’ worlds, 102-122, 2016 | 15 | 2016 |
| Marketing politics and resistance: Mobilizing black pain in national football league publicity JM de Oca Sociology of Sport Journal 38 (2), 101-110, 2021 | 9 | 2021 |
| Paradox of Privilege J Montez de Oca A companion to sport, 149-163, 2013 | 7 | 2013 |
| A cartel in the public interest: NCAA broadcast policy during the early Cold War JM De Oca American Studies 49 (3/4), 157-194, 2008 | 7 | 2008 |
| Killing the Football Widow: NFL Marketing Beyond “Pink It & Shrink It” J Montez de Oca, M Cotner New sporting femininities: Embodied politics in postfeminist times, 111-132, 2018 | 6 | 2018 |
| Discipline and Indulgence: College Football J Montez de Oca Media, and the American, 2013 | 5 | 2013 |
| Sport as social institution: Football films and the American dream J Montez de Oca Cinematic Sociology: Social Life in Film, 320-333, 2013 | 5 | 2013 |
| Waiting for Superman: Neoliberal educational reform and the craft of filmic direction J Prado, J Montez de Oca Review of Education, Pedagogy, and Cultural Studies 36 (4), 274-297, 2014 | 4 | 2014 |
Michael A. MessnerProfessor Emeritus of Sociology and Gender Studies, University of Southern CaliforniaПодтвержден адрес электронной почты в домене email.usc.edu