| Tailoring in the digital era: Stimulating dialogues on health topics in collaboration with social media influencers RO Lutkenhaus, J Jansz, MPA Bouman Digital health 5, 2055207618821521, 2019 | 130 | 2019 |
| Turtles and peacocks: Collaboration in entertainment-education television M Bouman Communication Theory 12 (2), 225-244, 2002 | 106 | 2002 |
| Health education in television entertainment—Medisch Centrum West: a Dutch drama serial M Bouman, L Maas, G Kok Health education research 13 (4), 503-518, 1998 | 76 | 1998 |
| Informing logistics social responsibility from a consumer-choice-centered perspective T Gruchmann, I Schmidt, S Lubjuhn, S Seuring, M Bouman The International Journal of Logistics Management 30 (1), 96-116, 2019 | 50 | 2019 |
| Entertainment-education: storytelling for the greater, greener good JL Reinermann, S Lubjuhn, M Bouman, A Singhal International Journal of Sustainable Development 17 (2), 176-191, 2014 | 48 | 2014 |
| Entertainment-education television drama in the Netherlands M Bouman Entertainment-Education and social change, 247-264, 2003 | 47 | 2003 |
| Toward spreadable entertainment-education: leveraging social influence in online networks RO Lutkenhaus, J Jansz, MPA Bouman Health Promotion International 35 (5), 1241-1250, 2020 | 41 | 2020 |
| Mapping the Dutch vaccination debate on Twitter: Identifying communities, narratives, and interactions RO Lutkenhaus, J Jansz, MPA Bouman Vaccine: X 1, 100019, 2019 | 40 | 2019 |
| The Turtle and the Peacock Collaboration for Prosocial Change; The Entertainment-Education Strategy on Television M Bouman PQDT-Global, 1999 | 39 | 1999 |
| Collaboration for prosocial change: the turtle and the peacock: the entertainment-education strategy on television M Bouman Landbouwuniversiteit Wageningen, 1999 | 30 | 1999 |
| The turtle and the peacock: The entertainment-education strategy on television M Bouman Haag: Thesis Wageningen Agricultural University/CIP-Data Koninklijke Bibiotheek, 1999 | 29 | 1999 |
| The turtle and the peacock M Bouman Collaboration for prosocial change: the, 1999 | 28 | 1999 |
| Ethical approaches to lifestyle campaigns MPA Bouman, WJ Brown Journal of Mass Media Ethics 25 (1), 34-52, 2010 | 22 | 2010 |
| Mark my words: the design of an innovative methodology to detect and analyze interpersonal health conversations in web and social media MPA Bouman, CHC Drossaert, ME Pieterse Journal of Technology in Human Services 30 (3-4), 312-326, 2012 | 21 | 2012 |
| The turtle and the peacock: Collaboration for prosocial change MPA Bouman Wageningen, The Netherlands: Wageningen Agricultural University, 1998 | 20 | 1998 |
| Evaluation of a web-based culturally sensitive educational video to facilitate informed cervical cancer screening decisions among Turkish-and Moroccan-Dutch women aged 30 to 60 … N Hamdiui, ML Stein, J van Steenbergen, R Crutzen, M Bouman, A Khan, ... Journal of Medical Internet Research 24 (10), e35962, 2022 | 14 | 2022 |
| What explains enhanced psychological resilience of students at VMBO schools in the Netherlands? The positive deviance approach in action M Bouman, S Lubjuhn, A Singhal Report submitted to the Netherlands Organisation for Health Research and …, 2014 | 11 | 2014 |
| Entertainment-Education in den Niederlanden und den USA S Lubjuhn, M Bouman Was kann Deutschalnd davon lernen merz (medien+ erziehung), Z …, 2009 | 11 | 2009 |
| A strange kind of marriage: The challenging journey of entertainment-education collaboration M Bouman Entertainment-education behind the scenes: Case studies for theory and …, 2021 | 10 | 2021 |
| Sex und Soaps: Entertainment-Education in niederländischen TV-Serien M Bouman | 10 | 2005 |
