| Measuring the economic contribution of beer festivals on local economies: The case of York, United Kingdom I Cabras, M Lorusso, N Waehning International Journal of Tourism Research 22 (6), 739-750, 2020 | 30 | 2020 |
| Consumer motives for buying regional products: the REGIOSCALE N Waehning, R Filieri Marketing Letters 33 (2), 215-236, 2022 | 20 | 2022 |
| Brewing at the time of COVID: the impact of the pandemic crisis on UK craft breweries and its implications for the sector and local economies I Cabras, E Shakina, N Waehning, F Sohns, G Bosworth Regional Studies 57 (10), 1937-1953, 2023 | 16 | 2023 |
| Resilient SMEs and entrepreneurs: evidence from the UK craft brewing sector N Waehning, G Bosworth, I Cabras, E Shakina, F Sohns International Journal of Entrepreneurial Behavior & Research 29 (3), 665-686, 2023 | 14 | 2023 |
| Case Study: Regional cultural differences within and across four western European countries N Waehning, I Sirkeci, S Dahl, S Zeyneloglu Transnational Marketing Journal 6 (1), 23-47, 2018 | 7 | 2018 |
| Product, individual and environmental factors impacting the consumption of no and low alcoholic drinks: A systematic review and future research agenda N Waehning, VK Wells Food Quality and Preference, 105163, 2024 | 6 | 2024 |
| Researcher-led training: The PhD experience conference 2013–Supporting the student in higher education R Costello, N Waehning, KA Reed, N Shaw Enhancing Learning in the Social Sciences, 1-9, 2014 | 6 | 2014 |
| How Consumers' Need for Variety and Social Consumption Influences Festival Patronage and Spending N Waehning, CC Cui, I Cabras, X Bian Event Management 26 (7), 1549-1563, 2022 | 4 | 2022 |
| ‘Craft’as a Contested Term: Revealing Meaning among Consumers in the Context of the Craft-brewing Industry from Authenticity Perspective in the UK N Waehning, M Karampela, J Pesonen The organization of craft work, 153-175, 2018 | 4 | 2018 |
| Ethical consumption S Dahl, N Waehning-Orga Marketing Ethics and Society. London: Sage 117, 140, 2015 | 4 | 2015 |
| Consumer motives to purchase regional products: the relationship with regional cultural differences and demographic variables N Waehning University of Hull, 2015 | 3 | 2015 |
| 'Craft'as a contested term: authenticity and meaning among British beer consumers N Waehning, M Karampela, J Pesonen CRC Press, 2018 | 2 | 2018 |
| What drives on-versus off-trade beer consumption? A regional and global panel analysis of 97 countries F O’Connor, N Waehning The Geography of Beer: Policies, Perceptions, and Place, 71-88, 2023 | 1 | 2023 |
| Mikkeller: A gypsy brewer born global J O’Brien, N Waehning SAGE Publications: SAGE Business Cases Originals, 2018 | 1 | 2018 |
| Exploring the UK Microbrewing Industry: Factors Facilitating and Hindering Micro-firms’ Growth and Internationalisation Efforts M Karampela, N Waehning Marketing at the Confluence between Entertainment and Analytics: Proceedings …, 2017 | 1 | 2017 |
| Location and UK Pubs: A Commentary and Empirical Analysis VK Wells, N Waehning, KE Arnold, I Cabras The Geography of Beer: Policies, Perceptions, and Place, 413-425, 2023 | | 2023 |
| DRINKING SPACES AND CONSUMER CHOICE: A TEST OF FORAGING THEORY APPLIED TO UK PUBLIC HOUSES V Wells, N Waehning, K Arnold, I Cabras Global Marketing Conference, 304-305, 2023 | | 2023 |
| 8 ‘Craft’as a Contested Term N Waehning, M Karampela, J Pesonen The Organization of Craft Work: Identities, Meanings, and Materiality, 2018 | | 2018 |
| Networks and relationships in SMEs-a content analysis of microbrewery relationships J Pesonen, N Waehning, H Reijonen, M Karampela Academy of Marketing, 2018 | | 2018 |
| Too small for a too large global marketplace? An exploratory investigation into micro-firms' internationalization initiation and processes in the context of the British craft … M Karampela, N Waehning European Marketing Academy Conference 2018, 2018 | | 2018 |
Ignazio CabrasNewcastle Business School, Northumbria UniversityE-mail confirmado em northumbria.ac.uk