| Servitization for the environment? The impact of data-centric product-service models X Zhang, X Guo, WT Yue, Y Yu Journal of Management Information Systems 39 (4), 1146-1183, 2022 | 22* | 2022 |
| How to monetize data: An economic analysis of data monetization strategies under competition X Zhang, WT Yue, Y Yu, X Zhang Decision Support Systems 173, 114012, 2023 | 19 | 2023 |
| The impact of revenue models on anti-counterfeiting measures for online intermediaries X Zhang, X Zhang, X Luo, WT Yue Information Systems Frontiers 24 (6), 1905-1928, 2022 | 8 | 2022 |
| Blessing or curse? Implications of data brokers for publisher competition X Zhang, WT Yue, R Zhang, Y Yu Information Systems Research, 2024 | 5 | 2024 |
| Is smart the new green? The impact of consumer environmental awareness and data network effect Y Yu, X Zhang, X Zhang, WT Yue Information Technology & People 35 (3), 1029-1053, 2022 | 4 | 2022 |
| To Partner or Not to Partner? The Partnership Between Platforms and Data Brokers in Two-Sided Markets X Zhang, L Cheng, Y Yu, Y Tan Information Systems Research, 2024 | 3 | 2024 |
| What is Your Data Strategy? The Strategic Interactions in Data-Driven Advertising. X Zhang, R Zhang, WT Yue, Y Yu ICIS, 2019 | 3 | 2019 |
| A blessing or a curse? The implications of consumers’ aversion on personalized pricing X Zhang, L Cheng, WT Yue, Y Yu The Implications of Consumers’ Aversion on Personalized Pricing (December 1 …, 2021 | 2 | 2021 |
| Compete, Cooperate, or Coopete? The Strategic Role of Data Analytics in Targeted Advertising X Zhang, RA Zhang, WT Yue, Y Yu The Strategic Role of Data Analytics in Targeted Advertising (March 6, 2020), 2020 | 2 | 2020 |
| The more, the better? The impact of data analytics and data provisioning on Publisher competition X Zhang, R Zhang, WT Yue, Y Yu | 2 | 2020 |
| Selling Innovative Products in the Presence of Consumer Environmental Awareness. X Zhang, X Zhang PACIS, 223, 2019 | 2 | 2019 |
| A Blessing or a Curse? The Impact of Platform-led Blockchain on Counterfeiting L Cheng, X Zhang, X Shi | 1 | 2021 |
| Consumer Privacy Concerns, Information Structure and Personalized Pricing L Cheng, X Zhang | 1 | 2020 |
| Find the Good. Seek the Unity: A Hidden Markov Model of Human-AI Delegation Dynamics LIU Junming, WT YUE, CMA LEUNG, X Zhang MIS Quarterly, 2024 | | 2024 |
| The Effect of User Privacy Concerns on Platform Competition in a Two-sided Market X Zhang, WT Yue, Y Yu 14th China Summer Workshop on Information Management (CSWIM 2021), 2021 | | 2021 |
| IoT-enabled smart green products: Environmental awareness, network externality and competition X Zhang, X Zhang | | 2020 |
| What Does the Data Mean to You? Dissecting the Impact of Data Broker X Zhang, WT Yue, Y Yu 17th Workshop on e-Business (WeB 2018): The Ecosystem of e-Business …, 2018 | | 2018 |
| Servicizing for the Environment? The Impact of Service Improvement X Zhang, WT Yue, X Guo The Workshop on Information Technologies and Systems (WITS 2017), 2017 | | 2017 |
YU YugangProfessor & Executive Dean, School of Management, University of Science and Technology of ChinaE-mail confirmado em ustc.edu.cn