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Heng Zhang
Heng Zhang
Assistant Professor, Supply Chain Management Department, W. P. Carey School of Business, ASU
E-mail confirmado em asu.edu - Página inicial
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Multiproduct pricing under the generalized extreme value models with homogeneous price sensitivity parameters
H Zhang, P Rusmevichientong, H Topaloglu
Operations Research 66 (6), 1559-1570, 2018
55*2018
Position ranking and auctions for online marketplaces
LY Chu, H Nazerzadeh, H Zhang
Management Science 66 (8), 3617-3634, 2020
502020
Assortment optimization under the paired combinatorial logit model
H Zhang, P Rusmevichientong, H Topaloglu
Operations Research 68 (3), 741-761, 2020
452020
The impact of social nudges on user-generated content for social network platforms
Z Zeng, H Dai, DJ Zhang, H Zhang, R Zhang, Z Xu, ZJM Shen
Management Science 69 (9), 5189-5208, 2023
422023
Cold start to improve market thickness on online advertising platforms: Data-driven algorithms and field experiments
Z Ye, DJ Zhang, H Zhang, R Zhang, X Chen, Z Xu
Management Science 69 (7), 3838-3860, 2023
372023
Applied machine learning in operations management
H Bastani, DJ Zhang, H Zhang
Innovative Technology at the Interface of Finance and Operations: Volume I …, 2022
272022
Deep-Learning-Based Causal Inference for Large-Scale Combinatorial Experiments: Theory and Empirical Evidence
Z Ye, Z Zhang, D Zhang, H Zhang, RP Zhang
Available at SSRN 4375327, 2023
152023
Assortment optimization under multiple-discrete customer choices
H Zhang, H Piri, WT Huh, H Li
Available at SSRN 3988982, 2021
82021
Multiproduct pricing under the multinomial logit model with local network effects
M Gopalakrishnan, H Zhang, Z Zhang
Decision Sciences 54 (4), 447-466, 2023
42023
Retaining Customers by Data Mining: A Telecomunication Carrier's Case Study in China
J Cao, H Zhang, Q Zheng
2010 International Conference on E-Business and E-Government, 3141-3144, 2010
42010
Content Promotion for Online Content Platforms with the Diffusion Effect
Y Lin, M Wang, H Zhang, R Zhang, ZJM Shen
Manufacturing & Service Operations Management, 2024
32024
Optimizing Offline Product Design and Online Assortment Policy: Measuring the Relative Impact of Each Decision
M Wang, H Zhang, P Rusmevichientong, ZJM Shen
Management Science (Forthcoming), 2024
3*2024
Nonprogressive diffusion on social networks: Approximation and applications
Y Lin, H Zhang, RP Zhang, ZJM Shen
Available at SSRN 4232670, 2022
32022
Product Service Outsourcing: Impact of Environment Uncertainty and Partial Observability
Y Wang, M Li, N Ma, H Zhang
Manufacturing & Service Operations Management, 2024
12024
Basic Reusability and Beyond: Joint Inventory and Online Assortment Optimization with Reusable Resources
Y Huang, J Feldman, H Zhang
Available at SSRN 5015696, 2024
2024
Multi-Objective Assortment Optimization: Profit, Risk, Customer Utility, and Beyond
Z Chen, H Zhang, H Li, S Webster
Foundations and Trends® in Technology, Information and Operations Management …, 2024
2024
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