| From food waste to value‐added surplus products (VASP): Consumer acceptance of a novel food product category S Bhatt, J Lee, J Deutsch, H Ayaz, B Fulton, R Suri Journal of Consumer Behaviour 17 (1), 57-63, 2018 | 145 | 2018 |
| Consumers’ willingness to pay for upcycled foods S Bhatt, H Ye, J Deutsch, H Ayaz, R Suri Food Quality and Preference 86, 104035, 2020 | 79 | 2020 |
| Addressing food waste: How to position upcycled foods to different generations J Zhang, H Ye, S Bhatt, H Jeong, J Deutsch, H Ayaz, R Suri Journal of Consumer Behaviour 20 (2), 242-250, 2021 | 77 | 2021 |
| When consumers penalize not so green products J Lee, S Bhatt, R Suri Psychology & Marketing 35 (1), 36-46, 2018 | 63 | 2018 |
| Retail potential for upcycled foods: evidence from New Zealand F Goodman-Smith, S Bhatt, R Moore, M Mirosa, H Ye, J Deutsch, R Suri Sustainability 13 (5), 2624, 2021 | 50 | 2021 |
| Food waste and upcycled foods: can a logo increase acceptance of upcycled foods? S Bhatt, H Ye, J Deutsch, H Jeong, J Zhang, R Suri Journal of Food Products Marketing 27 (4), 188-203, 2021 | 43 | 2021 |
| Red price? Red flag! Eye‐tracking reveals how one red price can hurt a retailer H Ye, S Bhatt, H Jeong, J Zhang, R Suri Psychology & Marketing 37 (7), 928-941, 2020 | 41 | 2020 |
| Differentiating price sensitivity from willingness to pay: role of pricing in consumer acceptance of upcycled foods S Bhatt, J Deutsch, R Suri Journal of Food Products Marketing 27 (7), 331-339, 2021 | 22 | 2021 |
| The effect of anthropomorphization and gender of a robot on human-robot interactions H Ye, H Jeong, W Zhong, S Bhatt, K Izzetoglu, H Ayaz, R Suri Advances in Neuroergonomics and Cognitive Engineering: Proceedings of the …, 2020 | 17 | 2020 |
| Is there a market for upcycled pet food? H Ye, S Bhatt, J Deutsch, R Suri Journal of Cleaner Production 343, 130960, 2022 | 15 | 2022 |
| When should retailers increase prices during a crisis? A longitudinal inquiry during the COVID‐19 pandemic H Jeong, H Ye, S Bhatt, J Zhang, R Suri Journal of Consumer Behaviour 20 (5), 1269-1276, 2021 | 15 | 2021 |
| When and whom should retailers offer price reductions in times of crisis? H Jeong, S Bhatt, H Ye, J Zhang, R Suri International Journal of Retail & Distribution Management 50 (6), 744-759, 2022 | 14 | 2022 |
| Shopping motivations of fashion subscription service consumers D Bhatt, HS Kim, S Bhatt The International Review of Retail, Distribution and Consumer Research 31 (5 …, 2021 | 13 | 2021 |
| Web usability testing with concurrent fNIRS and eye tracking S Bhatt, A Agrali, K McCarthy, R Suri, H Ayaz Neuroergonomics, 181-186, 2019 | 13 | 2019 |
| Does comfort with technology affect use of wealth management platforms? Usability testing with fNIRS and eye-tracking S Bhatt, A Agrali, R Suri, H Ayaz Advances in Neuroergonomics and Cognitive Engineering: Proceedings of the …, 2019 | 7 | 2019 |
| Consumer acceptance of upcycled craft beer: a New Zealand case study F Goodman-Smith, S Bhatt, S Grasso, J Deutsch, M Mirosa Frontiers in Nutrition 10, 1235137, 2023 | 6 | 2023 |
| Retail potential for upcycled foods: Evidence from New Zealand. Sustainability, 13 (5), 2624 F Goodman-Smith, S Bhatt, R Moore, M Mirosa, H Ye, J Deutsch, R Suri | 5 | 2021 |
| Are “buy X get X free” price promotions effective? An acquisition-transaction value perspective SH Bhatt, DR Pai Marketing Intelligence & Planning 41 (6), 707-721, 2023 | 4 | 2023 |
| Is suggestive selling effective in increasing sales? Investigating its role in store promotion strategy using retail chain data from the US DR Pai, S Bhatt Journal of Marketing Analytics 11 (1), 32-40, 2023 | 4 | 2023 |
| Neural correlates of math anxiety of consumer choices on price promotions A Sargent, A Agrali, S Bhatt, H Ye, K Izzetoglu, B Onaral, H Ayaz, R Suri Advances in Neuroergonomics and Cognitive Engineering: Proceedings of the …, 2019 | 4 | 2019 |
Hongjun YeVisiting Assistant Professor of Marketing, University of PittsburghE-mail confirmado em katz.pitt.edu