| Social media influencer: Influencia en la decisión de compra de consumidores millennial, Arequipa, Perú DLGVB Chavez Z. Elbia, Cruz R. Gabriel, Zirena B. Patricia Revista Venezolana de Gerencia 25 (3), 299-315, 2020 | 68* | 2020 |
| Social capital and innovativeness in firms in cultural tourism destinations: Divergent contingent factors PM García-Villaverde, MJ Ruiz-Ortega, A Hurtado-Palomino, ... Journal of Destination Marketing & Management 19, 100529, 2021 | 55 | 2021 |
| Determining the impact of brand value on the credibility of influencers over the purchase decision of millennial consumers BDLGV Patricia Pilar Zirena-Bejarano, Elbia Myreyle Chavez Zirena Innovative Marketing 18 (2), 135-147, 2022 | 11 | 2022 |
| The moderating effect of adaptability on the relationship between cognitive social capital and innovation capacity PP Zirena-Bejarano, G Tancayllo Yana, AK Caryt Málaga Journal of Facilities Management 23 (1), 34-51, 2025 | 7 | 2025 |
| Incidence of interorganizational relations in the performance of new products: mediating effect of the innovation capacity and technological dynamism PP Zirena-Bejarano, AKC Malaga, EMC Zirena Journal of the Knowledge Economy 15 (2), 5980-6002, 2024 | 4 | 2024 |
| Indirect determinants of online purchase decisions: A case study of different generations in Peru P Zirena-Bejarano, EMC Zirena, BDLG Velásquez Innovative Marketing 19 (1), 151, 2023 | 4 | 2023 |
| Employer branding y su impacto en las expectativas laborales de los millennials PPZB Jhon Edilberto Monroy Barrios, Julio César Delgadillo Sánchez ... Revista Ibérica de Sistemas e Tecnologias de Informação, 93-101, 2019 | 4* | 2019 |
| From the adaptation capacity to pioneering behavior in companies in the main cultural tourist destinations: Divergent effects of the dynamism of the environment EMC Zirenaa, PP Zirenaa, R Bernardo, A Hurtado-Palominoa Manag. Sci. Lett 11, 441-450, 2020 | 3 | 2020 |
| From Consumer's Attitude towards Online Purchase Decision: Influence of Friends and Reference Groups PP Zirena-Bejarano, EMC Zirena Contemporary Management Research 20 (1), 1-24, 2024 | 2 | 2024 |
| Structural capital and firm performance: synergistic effects of realized and potential absorptive capacities in tourism businesses A Hurtado-Palomino, BD Gala-Velásquez, PP Zirena-Bejarano, ... Global Business Review, 09721509241228012, 2024 | 2 | 2024 |
| Comparative analysis of the moderating effect of structural capital on the relationship between innovation capability and pioneering behaviour in tourism firms A Hurtado-Palomino, D La Gala-Velasquez, BR Dante, ... Interdisciplinary Journal of Management Studies (Formerly known as Iranian …, 2023 | 2 | 2023 |
| Mediating effect of subjective norms in the relationship between attitude and online purchase decision PP Zirena-Bejarano, EMC Zirena Indian Journal of Marketing 53 (7), 30-45, 2023 | 2 | 2023 |
| Product redesigning, cost reduction, component substitution, and their influence in value management in micro and small enterprises AAY Zirena B. PP, De la Gala BR Management Science Letters 10 (6), 1277 - 1286, 2019 | 2* | 2019 |
| Cognitive social capital and new product performance: indirect effect of potential absorptive and innovation capacity: a tourism-based study PP Zirena-Bejarano, EM Chavez Zirena, AK Caryt Malaga European Journal of Management and Business Economics, 2024 | 1 | 2024 |
| Effects of knowledge transformation and social capital on business performance PP Zirena-Bejarano, G Parra-Requena, AD Quispe-Ambrocio, ... Journal of Hospitality and Tourism Insights 8 (11), 1-18, 2024 | 1 | 2024 |
| Análisis del valor y su influencia en el rediseño y la sustitución de componentes en las mypes del sector textil de confecciones en la región Arequipa BRD De la Gala, PPZ Bejarano, AYA Salas 360: Revista de Ciencias de la Gestión, 16-38, 2019 | 1 | 2019 |
| Explaining New Product Performance Through Structural Social Capital: Mediation of Knowledge Assimilation and Marketing Capability in Tourism Destinations PP Zirena-Bejarano, G Parra-Requena, J Rodrigo-Alarcón International Journal of Hospitality & Tourism Administration, 1-26, 2024 | | 2024 |
| Determinants of perceived benefits: cultural recognition, traditions and cultural linkages PP Zirena-Bejarano, LG Choquecahuana-Valverde Journal of Cultural Heritage Management and Sustainable Development, 2024 | | 2024 |
| Influencia de las capacidades de mercadeo en la orientación pionera en las empresas del sector Turismo, Arequipa, 2022 PP Zirena Bejarano Universidad Nacional de San Agustín de Arequipa, 2023 | | 2023 |
| Utilización De La Ingeniería Del Valor En Las Microempresas Del Sector Textil De La Región Arequipa Perú (Utilization of Value Engineering in Textile Microenterprises of the … D De la Gala Velásquez, B Ramón, PP Zirena Bejarano, J Luna Carpio Revista Internacional Administracion & Finanzas 12 (1), 55-68, 2019 | | 2019 |
Bernardo Ramon Dante De la Gala-Ve...Universidad Nacional San Agustín de Arequipa PerúZweryfikowany adres z unsa.edu.pe
