Fan identification gone extreme: Sports communication variables between fans and sport in the Ultimate Fighting Championship NA Brown, MB Devlin, AC Billings International Journal of Sport Communication 6 (1), 19-32, 2013 | 63 | 2013 |
Examining the world’s game in the United States: Impact of nationalized qualities on fan identification and consumption of the 2014 FIFA World Cup MB Devlin, AC Billings Journal of Broadcasting & Electronic Media 60 (1), 40-60, 2016 | 58 | 2016 |
Mixed martial arts: a comprehensive review SH Bishop, P La Bounty, M Devlin Journal of Sport and Human Performance 1 (1), 2013 | 54 | 2013 |
Examining confirmation biases: implications of sponsor congruency M Devlin, AC Billings International Journal of Sports Marketing and Sponsorship 19 (1), 58-73, 2018 | 47 | 2018 |
Targeting mood: Using comedy or serious movie trailers MB Devlin, LT Chambers, C Callison Journal of Broadcasting & Electronic Media 55 (4), 581-595, 2011 | 38 | 2011 |
A “Crucial Catch” examining responses to NFL teams’ corporate social responsibility messaging on Facebook M Devlin, K Sheehan Communication & Sport 6 (4), 477-498, 2018 | 37 | 2018 |
Why fans act that way: Using individual personality to predict BIRGing and CORFing behaviors N Brown-Devlin, MB Devlin, PW Vaughan Communication & Sport 6 (4), 395-417, 2018 | 35 | 2018 |
Using personality and team identity to predict sports media consumption MB Devlin, N Brown-Devlin International journal of sport communication 10 (3), 371-392, 2017 | 35 | 2017 |
Image repair across the racial spectrum: Experimentally exploring athlete transgression responses KA Brown, A Billings, M Devlin Communication Research Reports 33 (1), 47-53, 2016 | 31 | 2016 |
‘Ultimate’sponsorship: fan identity, brand congruence, and the Ultimate Fighting Championship MB Devlin, NA Brown, AC Billings, S Bishop International Journal of Sport Management and Marketing 14 (1-4), 96-115, 2013 | 31 | 2013 |
BIRGing with the best; CORFing for the country: Fan identification and nationalism during the 2014 FIFA World Cup AC Billings, MB Devlin, KA Brown Journal of Global Sport Management 1 (1-2), 49-65, 2016 | 30 | 2016 |
Winning with personality: Underscoring antecedents for college students’ motives for team identification N Brown-Devlin, MB Devlin Communication & Sport 8 (3), 364-388, 2020 | 28 | 2020 |
Rings of fandom: Overlapping motivations of sport, Olympic, team and home nation fans in the 2018 Winter Olympic Games KA Brown, AC Billings, M Devlin, N Brown-Devlin Journal of Broadcasting & Electronic Media 64 (1), 20-40, 2020 | 21 | 2020 |
Five rings, five screens? A global examination of social TV influence on social presence and social identification during the 2018 winter Olympic games N Brown-Devlin, MB Devlin, AC Billings, KA Brown Communication & Sport 9 (6), 865-887, 2021 | 20 | 2021 |
“My country is better than yours”: Delineating differences between six countries’ national identity, fan identity, and media consumption during the 2018 Olympic Games MB Devlin, KA Brown, N Brown-Devlin, AC Billings Sociology of Sport Journal 37 (3), 254-263, 2020 | 20 | 2020 |
Interwoven statesmanship and sports fandom: World Cup consumption antecedents through joint lenses of nationalism and fanship MB Devlin, AC Billings, KA Brown Communication & Sport 5 (2), 186-204, 2017 | 20 | 2017 |
The patriotism down under: Nationalized qualities and Australian media consumption of the 2016 Rio Olympic Games AC Billings, OKM Scott, KA Brown, M Lewis, MB Devlin International review for the sociology of sport 54 (3), 325-347, 2019 | 19 | 2019 |
When 18 days of television coverage is not enough: A six-nation composite of motivations for mobile device use in 2018 Winter Olympic Games A Billings, N Brown-Devlin, K Brown, MB Devlin Mass Communication and Society 22 (4), 535-557, 2019 | 17 | 2019 |
From Apple to Omega: an analysis of brand placement in 2010 top-earning films M Devlin, J Combs Journal of Global Scholars of Marketing Science 25 (1), 75-90, 2015 | 16 | 2015 |
The preventative power of “pink”: Delineating the effects of social identification and protection motivation theory in breast cancer-related advertisements MB Devlin, S Dillard Health Marketing Quarterly 33 (3), 274-290, 2016 | 15 | 2016 |