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Yue Meng-Lewis
Yue Meng-Lewis
Senior Lecturer in Digital Marketing, The Open University
Zweryfikowany adres z open.ac.uk - Strona główna
Tytuł
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Cytowane przez
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Gamified money: exploring the effectiveness of gamification in mobile payment adoption among the silver generation in China
D Wong, H Liu, Y Meng-Lewis, Y Sun, Y Zhang
Information Technology & People 35 (1), 281-315, 2022
1012022
Superfoods, super healthy: Myth or reality? Examining consumers’ repurchase and WOM intention regarding superfoods: A theory of consumption values perspective
H Liu, Y Meng-Lewis, F Ibrahim, X Zhu
Journal of Business Research 137, 69-88, 2021
972021
Understanding complexity and dynamics in the career development of eSports athletes
Y Meng-Lewis, D Wong, Y Zhao, G Lewis
Sport Management Review 25 (1), 106-133, 2022
652022
Guanxi and high performance work systems in China: evidence from a state-owned enterprise
H Xian, C Atkinson, Y Meng-Lewis
The International Journal of Human Resource Management 30 (19), 2685-2704, 2019
522019
Consumers' responses to sponsorship by foreign companies
Y Meng-Lewis, D Thwaites, K Gopalakrishna Pillai
European Journal of Marketing 47 (11/12), 1910-1930, 2013
462013
Esports: an exploration of the advancing esports landscape, actors and interorganisational relationships
D Wong, Y Meng-Lewis
Sport in society 26 (6), 943-969, 2023
342023
Esports diplomacy–China’s soft power building in the digital era
D Wong, Y Meng-Lewis
Managing Sport and Leisure 28 (3), 247-269, 2023
292023
How work–life conflict affects employee outcomes of Chinese only-children academics: the moderating roles of gender and family structure
H Xian, C Atkinson, Y Meng-Lewis
Personnel Review 51 (2), 731-749, 2022
232022
Effectiveness of Olympic sponsorship by foreign and domestic companies: the influential role of consumer ethnocentrism
Y Meng-Lewis, D Thwaites, KG Pillai
International Journal of Sports Marketing and Sponsorship 15 (2), 30-46, 2014
222014
Examination of esports fans’ live streaming experiences using an extended expectation-confirmation model: a case study of the king pro league
Y Meng-Lewis, G Lewis, Z Lin, Y Zhao
International Journal of Human–Computer Interaction 40 (5), 1282-1297, 2024
212024
Business research methods for Chinese students: a practical guide to your research project
Y Meng-Lewis
SAGE Publications Ltd, 2018
142018
“Enthusiastic admiration is the first principle of knowledge and its last”: A qualitative study of admiration for the famous
Y Meng-Lewis, H Xian, G Lewis, Y Zhao
Sage Open 11 (2), 21582440211006730, 2021
112021
The emergent community of esports fans in Japan: an analysis of motivations and preferences
Y Meng-Lewis, D Wong, C Liu
Managing Sport and Leisure, 1-32, 2024
42024
The continuity of esports athletes’ careers: skill transformation, personal development, and well-being
Y Zhao, Y Meng-Lewis, B Ni, G Lewis, Z Lin
Sage Open 14 (2), 21582440241249263, 2024
22024
THE IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON ORGANISATIONAL COMMITMENT: A STUDY FROM ROMANIA.
GF Grigore, S Abdaless, Y Meng-Lewis
Transformations in Business & Economics 12, 2013
12013
Unveiling factors and contingencies influencing exhaustion in professional esports players: evidence from China
G Liu, Y Meng-Lewis, W Wang, Y Zhao
Internet Research, 2024
2024
Excessive information on social media and Generation Z's long-term COVID-19 vaccine advocacy: a post-pandemic perspective
H Liu, Y Meng-Lewis, W Liu
Information Technology & People, 2024
2024
The Good, The Bad, and The Ugly–Situational Crisis Communication and the COVID-19 Pandemic Tokyo 2020 Olympic Games
D Wong, Y Meng-Lewis
Communication & Sport 12 (1), 99-129, 2024
2024
The Global Sporting Power Elite: Eileen Gu
D Wong, Y Meng-Lewis
The Geopolitical Economy of Sport, 85-92, 2023
2023
Complexity and dynamics of the career development in esports professionals
Y Meng-Lewis, D Wong, Y Zhao
2019
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