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Marius Claudy
Tytuł
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Consumer resistance to innovation—a behavioral reasoning perspective
MC Claudy, R Garcia, A O’Driscoll
Journal of the Academy of Marketing Science 43 (3), 528-544, 2015
7242015
Understanding the attitude-behavior gap for renewable energy systems using behavioral reasoning theory
MC Claudy, M Peterson, A O'Driscoll
Journal of Macromarketing 33, 273-287, 2013
5502013
Going above and beyond: how sustainability culture and entrepreneurial orientation drive social sustainability supply chain practice adoption
D Marshall, L McCarthy, P McGrath, M Claudy
Supply chain management: an international journal 20 (4), 434-454, 2015
4172015
The diffusion of microgeneration technologies–assessing the influence of perceived product characteristics on home owners' willingness to pay
MC Claudy, C Michelsen, A O’Driscoll
Energy Policy 39 (3), 1459-1469, 2011
2782011
The Roles of Sustainability Orientation and Market Knowledge Competence in New Product Development Success
M Claudy, M Peterson, M Pagell
Journal of Product Innovation Management 33 (S1), 71-85, 2016
1822016
Consumer awareness in the adoption of microgeneration technologies: An empirical investigation in the Republic of Ireland
MC Claudy, MR Michelsen, CO‟ Driscoll, A., & Mullen
Renewable and Sustainable Energy Reviews 14 (7), 2154-2160, 2010
1462010
Understanding the Underutilization of Urban Bicycle Commuting: A Behavioral Reasoning Perspective.
M Claudy, M Peterson
Journal of Public Policy & Marketing 33 (2), 173-187, 2014
1392014
Piggy in the middle: How direct customer power affects first-tier suppliers’ adoption of socially responsible procurement practices and performance
D Marshall, L McCarthy, M Claudy, P McGrath
Journal of business ethics 154, 1081-1102, 2019
1152019
How trust and emotions influence policy acceptance: The case of the Irish water charges.
C Rodriguez-Sanchez, G Schuitema, M Claudy, FM Sancho-Esper
British Journal of Social Psychology, 2018
582018
The role of brand in overcoming consumer resistance to autonomous vehicles
R Casidy, M Claudy, S Heidenreich, E Camurdan
Psychology & Marketing 38 (7), 1101-1121, 2021
342021
Beyond economics: a behavioural approach to energy efficiency in domestic buildings
M Claudy, A O'Driscoll
Euro-Asian Journal of Sustainable Energy Development Policy 1, 27-40, 2008
302008
Are sugar-sweetened beverage taxes effective? Reviewing the evidence through a marketing systems lens
M Claudy, G Doyle, L Marriott, N Campbell, G O’Malley
Journal of Public Policy & Marketing 40 (3), 403-418, 2021
242021
Artificial intelligence can’t be charmed: the effects of impartiality on laypeople’s algorithmic preferences
MC Claudy, K Aquino, M Graso
Frontiers in Psychology 13, 898027, 2022
212022
Reckless spreader or blameless victim? How vaccination status affects responses to COVID-19 patients
MC Claudy, S Vijayakumar, N Campbell
Social Science & Medicine 305, 115089, 2022
182022
The gift of data: industry-led food reformulation and the obesity crisis in Europe
N Campbell, S Browne, M Claudy, M Mialon, S Hercberg, ...
Journal of Public Policy & Marketing 40 (3), 389-402, 2021
152021
Home owners’ attitudes, perceptions and willingness to pay for microgeneration technologies
M Claudy, A O'Driscoll, A Duffy
Technological University Dublin, 2010
142010
Sustainability: Understanding consumer behavior in a circular economy.
M Claudy, M Peterson
American Psychological Association, 2022
112022
Housing market fundamentals, housing quality and energy consumption: Evidence from Germany
M Claudy, C Michelsen
The Energy Journal 37 (4), 25-44, 2016
102016
Sustainability Orientation as a Driver of Innovation within Firms
SG Dacko, M Claudy, R Garcia, SJS Wilner
XXIV ISPIM Conference Proceedings, 1, 2013
102013
Ultra-processed food: the tragedy of the biological commons
N Campbell, S Browne, M Claudy, K Reilly, FM Finucane
International Journal of Health Policy and Management 12, 7557, 2022
62022
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