Antecedents of consumer brand engagement and brand loyalty C Leckie, MW Nyadzayo, LW Johnson Journal of Marketing Management 32 (5-6), 558-578, 2016 | 732 | 2016 |
The role of benefits and transparency in shaping consumers’ green perceived value, self-brand connection and brand loyalty J Lin, A Lobo, C Leckie Journal of Retailing and Consumer Services 35, 133-141, 2017 | 359 | 2017 |
Green brand benefits and their influence on brand loyalty J Lin, A Lobo, C Leckie Marketing Intelligence & Planning 35 (3), 425-440, 2017 | 215 | 2017 |
Promoting brand engagement behaviors and loyalty through perceived service value and innovativeness C Leckie, MW Nyadzayo, LW Johnson Journal of Services Marketing 32 (1), 70-82, 2018 | 175 | 2018 |
Examining customer evaluations across different self-service technologies N Robertson, H McDonald, C Leckie, L McQuilken Journal of Services Marketing 30 (1), 88-102, 2016 | 139 | 2016 |
Buyer satisfaction with relational exchange across the relationship lifecycle C Terawatanavong, GJ Whitwell, RE Widing European Journal of Marketing 41 (7/8), 915-938, 2007 | 136 | 2007 |
Cognitive and affective trust between Australian exporters and their overseas buyers A Zur, C Leckie, CM Webster Australasian Marketing Journal 20 (1), 73-79, 2012 | 130 | 2012 |
The influence of green brand innovativeness and value perception on brand loyalty: the moderating role of green knowledge J Lin, A Lobo, C Leckie Journal of Strategic Marketing 27 (1), 81-95, 2019 | 110 | 2019 |
Evaluating the drivers of sustainable behavioral intentions: An application and extension of the theory of planned behavior J Rex, A Lobo, C Leckie Journal of Nonprofit & Public Sector Marketing 27 (3), 263-284, 2015 | 104 | 2015 |
Technological turbulence, supplier market orientation, and buyer satisfaction C Terawatanavong, GJ Whitwell, RE Widing, A O'Cass Journal of Business Research 64 (8), 911-918, 2011 | 90 | 2011 |
The impact of relational drivers on customer brand engagement and brand outcomes MW Nyadzayo, C Leckie, LW Johnson Journal of Brand Management 27 (5), 561-578, 2020 | 81 | 2020 |
CSR, relationship quality, loyalty and psychological connection in sports MW Nyadzayo, C Leckie, H McDonald Marketing Intelligence & Planning 34 (6), 883-898, 2016 | 76 | 2016 |
Predicting which season ticket holders will renew and which will not H McDonald, AJ Karg, C Leckie European Sport Management Quarterly 14 (5), 503-520, 2014 | 70 | 2014 |
Power and relationship quality in supply chains: The case of the Australian organic fruit and vegetable industry S Bandara, C Leckie, A Lobo, C Hewege Asia Pacific Journal of Marketing and Logistics 29 (3), 501-518, 2017 | 68 | 2017 |
Green brand communication, brand prominence and self–brand connection J Lin, Z Zhou, C Leckie Journal of Product & Brand Management 30 (8), 1148-1161, 2021 | 56 | 2021 |
Segmenting initial fans of a new team: A taxonomy of sport early adopters H McDonald, C Leckie, A Karg, N Zubcevic‐Basic, D Lock Journal of Consumer Behaviour 15 (2), 136-148, 2016 | 49 | 2016 |
Promoting customer engagement behavior for green brands C Leckie, D Rayne, LW Johnson Sustainability 13 (15), 8404, 2021 | 48 | 2021 |
Channel Preferences Among Sport Consumers: Profiling Media-Dominant Consumers. A Karg, H McDonald, C Leckie Journal of Sport Management 33 (4), 2019 | 46 | 2019 |
Determinants of franchise conversion: a franchisee perspective C Hodge, H Oppewal, C Terawatanavong European Journal of Marketing 47 (10), 1554-1575, 2013 | 46 | 2013 |
Conceptualising the link between national cultural dimensions and B2B relationships C Terawatanavong, A Quazi Asia Pacific Journal of Marketing and Logistics 18 (3), 173-183, 2006 | 45 | 2006 |