P.C. Verhoef

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Katherine LemonProfessor of Marketing, Boston CollegeVerifisert e-postadresse på bc.edu
Jenny van DoornProfessor of Services Marketing, University of GroningenVerifisert e-postadresse på rug.nl
Philip Hans FransesErasmus School of EconomicsVerifisert e-postadresse på ese.eur.nl
Laurens M. SlootDistinguished Professor of Retail Marketing at the University of GroningenVerifisert e-postadresse på rug.nl
Tammo BijmoltProfessor of Marketing Research, University of GroningenVerifisert e-postadresse på rug.nl
Scott A. NeslinProfessor of Marketing, Dartmouth CollegeVerifisert e-postadresse på dartmouth.edu
Fred LangerakProfessor of Product Development and Management, Eindhoven University of TechnologyVerifisert e-postadresse på tue.nl
Bas DonkersProfessor of Marketing Research, Erasmus UniversityVerifisert e-postadresse på ese.eur.nl
P.K. KannanProfessor of Marketing, University of MarylandVerifisert e-postadresse på umd.edu
J Jeffrey InmanKatz Graduate School of Business - University of PittsburghVerifisert e-postadresse på katz.pitt.edu
Jaap E. WieringaUniversity of GroningenVerifisert e-postadresse på rug.nl
A ParasuramanProfessor of Marketing, University of MiamiVerifisert e-postadresse på miami.edu
Anne RoggeveenCharles Clarke Reynolds Professor of Retailing & Marketing, Babson CollegeVerifisert e-postadresse på babson.edu
Yakov BartNortheastern UniversityVerifisert e-postadresse på northeastern.edu
Hans RisseladaAssociate Professor at the University of GroningenVerifisert e-postadresse på rug.nl
Dennis FokProfessor of Econometrics and Data Science, Erasmus School of EconomicsVerifisert e-postadresse på ese.eur.nl
Gerrit AntonidesProfessor of Economics of Consumers and Households, Wageningen UniversityVerifisert e-postadresse på wur.nl
Ruth N. BoltonArizona State UniversityVerifisert e-postadresse på asu.edu
Doreen PickFull Professor, University of Applied Sciences Merseburg (Germany)Verifisert e-postadresse på hs-merseburg.de
Werner J. ReinartzProfessor of Marketing, Vice Rector at the Univ. of CologneVerifisert e-postadresse på uni-koeln.de

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P.C. Verhoef

Professor of Marketing

Verifisert e-postadresse på rug.nl - Startside

digital business omni-channel customer experience big data sustainability


Tittel Sorter etter sitater Sorter etter år Sorter etter tittel	Sitert av Sitert av	År
Understanding customer experience throughout the customer journey KN Lemon, PC Verhoef Journal of marketing 80 (6), 69-96, 2016	7944	2016
Customer engagement behavior: Theoretical foundations and research directions J Van Doorn, KN Lemon, V Mittal, S Nass, D Pick, P Pirner, PC Verhoef Journal of service research 13 (3), 253-266, 2010	5625	2010
Customer experience creation: Determinants, dynamics and management strategies PC Verhoef, KN Lemon, A Parasuraman, A Roggeveen, M Tsiros, ... Journal of retailing 85 (1), 31-41, 2009	5315	2009
Digital transformation: A multidisciplinary reflection and research agenda PC Verhoef, T Broekhuizen, Y Bart, A Bhattacharya, JQ Dong, N Fabian, ... Journal of business research 122, 889-901, 2021	4897	2021
From multi-channel retailing to omni-channel retailing: introduction to the special issue on multi-channel retailing PC Verhoef, PK Kannan, JJ Inman Journal of retailing 91 (2), 174-181, 2015	4123	2015
Understanding the effect of customer relationship management efforts on customer retention and customer share development PC Verhoef Journal of marketing 67 (4), 30-45, 2003	2562	2003
Challenges and opportunities in multichannel customer management SA Neslin, D Grewal, R Leghorn, V Shankar, ML Teerling, JS Thomas, ... Journal of service research 9 (2), 95-112, 2006	1952	2006
Customer engagement as a new perspective in customer management PC Verhoef, WJ Reinartz, M Krafft Journal of service research 13 (3), 247-252, 2010	1758	2010
Multichannel customer management: Understanding the research-shopper phenomenon PC Verhoef, SA Neslin, B Vroomen International journal of research in marketing 24 (2), 129-148, 2007	1593	2007
Challenges and solutions for marketing in a digital era PSH Leeflang, PC Verhoef, P Dahlström, T Freundt European management journal 32 (1), 1-12, 2014	1497	2014
The theoretical underpinnings of customer asset management: A framework and propositions for future research RN Bolton, KN Lemon, PC Verhoef Journal of the academy of marketing science 32 (3), 271-292, 2004	1284	2004
The effect of relational constructs on customer referrals and number of services purchased from a multiservice provider: does age of relationship matter? PC Verhoef, PH Franses, JC Hoekstra Journal of the academy of marketing science 30, 202-216, 2002	1274	2002
Multichannel shopper segments and their covariates U Konuş, PC Verhoef, SA Neslin Journal of retailing 84 (4), 398-413, 2008	918	2008
Understanding the marketing department's influence within the firm PC Verhoef, PSH Leeflang Journal of marketing 73 (2), 14-37, 2009	862	2009
Willingness to pay for organic products: Differences between virtue and vice foods J Van Doorn, PC Verhoef International Journal of Research in Marketing 28 (3), 167-180, 2011	616	2011
Generating global brand equity through corporate social responsibility to key stakeholders A Torres, THA Bijmolt, JA Tribó, P Verhoef International journal of research in marketing 29 (1), 13-24, 2012	521	2012
Possible determinants of consumers’ adoption of electronic grocery shopping in the Netherlands PC Verhoef, F Langerak Journal of Retailing and Consumer Services 8 (5), 275-285, 2001	509	2001
The showrooming phenomenon: it's more than just about price S Gensler, SA Neslin, PC Verhoef Journal of Interactive Marketing 38 (1), 29-43, 2017	481	2017
The impact of satisfaction and payment equity on cross-buying: A dynamic model for a multi-service provider PC Verhoef, PH Franses, JC Hoekstra Journal of retailing 77 (3), 359-378, 2001	477	2001
Loyalty Programmes: Current Knowledge and Research Directions^* M Dorotic, THA Bijmolt, PC Verhoef International Journal of Management Reviews 14 (3), 217-237, 2012	476	2012

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