| Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands FP Santos, M Burghausen, JMT Balmer Journal of Brand Management 23, 67-88, 2016 | 91 | 2016 |
| Two sides of a coin: Connecting corporate brand heritage to consumers’ corporate image heritage A Rindell, FP Santos, AP De Lima Journal of Brand Management 22, 467-484, 2015 | 84 | 2015 |
| What makes a corporate heritage brand authentic for consumers? A semiotic approach A Rindell, FP Santos Journal of Brand Management, 2021 | 50 | 2021 |
| The semiotic conception of brand and the traditional marketing view FP Santos Irish Journal of Management 32 (1), 95, 2012 | 25 | 2012 |
| Trabalho Final de Mestrado: Antes, Durante e Depois FP Santos, M Nogueira Almedina, 2023 | 10 | 2023 |
| Showing Legitimacy: The Strategic Employment of Visuals in the Legitimation of New Organizations FP Santos Journal of Management Inquiry, 2021 | 10 | 2021 |
| Websites and the Discursive Legitimation of New Ventures: Embracing Conformity and Distinctiveness FP Santos Materiality in Institutions: Spaces, Embodiment and Technology in Management …, 2019 | 7 | 2019 |
| Brands as semiotic molecular entities F Pinto Santos Social Semiotics 23 (4), 507-516, 2013 | 7 | 2013 |
| The tourist experience-A semiotic approach FP Santos, AP Marques INTERNATIONAL CONFERENCE ON TOURISM & MANAGEMENT STUDIES – ALGARVE 2011 2 …, 2012 | 7 | 2012 |
| The importance of the consumption of semiotic signs for the competitiveness of the tourist destinations FP Santos, AP Marques EUROPEAN JOURNAL OF TOURISM HOSPITALITY AND RECREATION 2 (2), 105-113, 2011 | 5 | 2011 |
| Brands, materiality, and organizational ordering TM Karjalainen, FP .Santos 30th European Group For Organizational Studies (EGOS) Colloquium, 2014 | 3 | 2014 |
| Does Your Business TikTok? Genuineness, Proximity to Customers and International Expansion with Short Video Marketing E Jennings, FP Santos, AP Marques International Conference on Marketing and Technologies, 283-291, 2022 | 2 | 2022 |
| Changing an organization’s legitimation story: navigating between the materiality of the past and the strategy for the future FP Santos Culture and Organization, 2022 | 2 | 2022 |
| Creativity in Marketing education: hail to students as observers, visitors and experimenters J Azinheira, FP Santos, S Gomes 16th annual International Technology, Education and Development Conference …, 2022 | 2 | 2022 |
| Websites as Spaces of Confluence: Narratives and the Pursuit of Legitimacy FP Santos, M Nogueira Marketing and Smart Technologies, 29-37, 2020 | 1 | 2020 |
| Introduction: Into the Fourth Decade HE Aldrich, CM Fiol, SW Allard, ML Small, SM Ansari, PC Fiss, EJ Zajac, ... The SAGE Handbook of Organizational Institutionalism, 1-23, 2017 | 1 | 2017 |
| The role of design in the repositioning of a corporate brand F Santos, A Benker, M Lehtonen 11th European Academy of Design Conference, 22-24, 2016 | 1 | 2016 |
| Materiality, design and brand management FP Santos, M Morillo Proceedings of the 19th DMI: Academic Design Management Conference: Design …, 2014 | 1 | 2014 |
| Corporate design heritage and the material manifestations of heritage M Burghausen, FP Santos | 1 | 2014 |
| SUSTAINABILITY ON SCREEN: STAKEHOLDER PERCEPTIONS OF HEIS'SUSTAINABILITY COMMUNICATION VIA DIGITAL PLATFORMS B Nestor, M Nogueira, S Gomes, F Santos EDULEARN24 Proceedings, 9843-9852, 2024 | | 2024 |
John M T BalmerProfessor of Corporate Marketing Brunel University LondonVerifisert e-postadresse på brunel.ac.uk