| Exploring the gap between consumers’ green rhetoric and purchasing behaviour ML Johnstone, LP Tan Journal of business ethics 132, 311-328, 2015 | 498 | 2015 |
| Exploring consumers’ purchase intention towards green products in an emerging market: The role of consumers’ perceived readiness D Arli, LP Tan, F Tjiptono, L Yang International journal of consumer studies 42 (4), 389-401, 2018 | 303 | 2018 |
| Social media sentiment analysis: lexicon versus machine learning C Dhaoui, CM Webster, LP Tan Journal of Consumer Marketing 34 (6), 480-488, 2017 | 278 | 2017 |
| Barriers to green consumption behaviours: The roles of consumers’ green perceptions LP Tan, ML Johnstone, L Yang Australasian Marketing Journal 24 (4), 288-299, 2016 | 196 | 2016 |
| Coping with crisis: The paradox of technology and consumer vulnerability SF Yap, Y Xu, LP Tan International Journal of Consumer Studies 45 (6), 1239-1257, 2021 | 140 | 2021 |
| An exploration of environmentally-conscious consumers and the reasons why they do not buy green products ML Johnstone, LP Tan Marketing Intelligence & Planning 33 (5), 804-825, 2015 | 136 | 2015 |
| Consumer scapegoating during a systemic product-harm crisis H Gao, JG Knight, H Zhang, D Mather, LP Tan Journal of Marketing Management 28 (11-12), 1270-1290, 2012 | 78 | 2012 |
| Brand and stock-keeping-unit (SKU) assortments, assortment changes and category sales LP Tan, J Cadeaux The International Review of Retail, Distribution and Consumer Research 21 (2 …, 2011 | 30 | 2011 |
| Intra category competition, entry probability, and private label share: Evidence from organic food retailing in Australia LP Tan, J Cadeaux Asia Pacific Journal of Marketing and Logistics 24 (3), 414-432, 2012 | 19 | 2012 |
| Wine brand category choice and Confucianism: A purchase motivation comparison of Caucasian, Chinese and Korean consumers W Yao, C Baumann, LP Tan Advances in National Brand and Private Label Marketing: Second International …, 2015 | 17 | 2015 |
| Factors influencing consumer forgiveness: a systematic literature review and directions for future research Y Kim, TH Ho, LP Tan, R Casidy Journal of Service Theory and Practice 33 (5), 601-628, 2023 | 10 | 2023 |
| Assortment factors and category performance: an empirical investigation of Australian organic retailing LP Tan UNSW Sydney, 2008 | 9 | 2008 |
| The effect of brand personality and congruity on customer-based brand equity and loyalty of personal computer brands S Hooper, A Gazley, LP Tan, J Krisjanous Academy of Marketing Conference (44th: 2011), 2011 | 8 | 2011 |
| Barriers to being green LP Tan, ML Johnstone Australian and New Zealand Marketing Academy Conference (2011), 2011 | 4 | 2011 |
| Fast fashion and sustainability amongst Chinese millennials C Hu, LP Tan Australian and New Zealand Marketing Academy Conference (ANZMAC 2019): Winds …, 2019 | 3 | 2019 |
| The attitude-behaviour gap: The development of a consumers’ green perceptions scale ML Johnstone, L Yang, L Tan University Of Tasmania, 2014 | 3 | 2014 |
| Effects of doping behaviour on brand image in Australian sport LP Tan, J Burman Australian and New Zealand Marketing Academy Conference (2013), 1-8, 2013 | 3 | 2013 |
| Industry and Higher Education L Wood, LP Tan, YA Breyer, S Hawse Springer Singapore, 2020 | 2 | 2020 |
| Sustainability for Organisational Success: How Is Optus Joining the Dots? Z Baillie, LP Tan, YA Breyer, A Buay Industry and Higher Education: Case Studies for Sustainable Futures, 73-100, 2020 | 2 | 2020 |
| Category potential, national brand competition, and private label share in the Australian grocery industry LP Tan, J Cadeaux Proceedings of ANZMAC 2005 Conference, Fremantle, Western Australia, 2005 | 2 | 2005 |
Lin YangSenior Lecturer of Marketing, University of TasmaniaEmail verificata su utas.edu.au