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Khong Kok Wei
Khong Kok Wei
Email verificata su nottingham.edu.cn - Home page
Titolo
Citata da
Citata da
Anno
Examining the antecedents of persuasive eWOM messages in social media
S Teng, K Wei Khong, W Wei Goh, A Yee Loong Chong
Online information review 38 (6), 746-768, 2014
5322014
Determinants of negative word-of-mouth communication using social networking sites
MS Balaji, KW Khong, AYL Chong
Information & Management 53 (4), 528-540, 2016
4232016
Integrating Health Belief Model and Technology Acceptance Model: An Investigation of Health-Related Internet Use
AS Ahadzadeh, SP Sharif, FS Ong, KW Khong
Journal of Medical Internet Research 17 (2), e45, 2015
4092015
Antecedents of green brand equity: An integrated approach
PF Ng, MM Butt, KW Khong, FS Ong
Journal of business ethics 121, 203-215, 2014
2602014
Building trust in internet banking: a trustworthiness perspective
PL Yu, MS Balaji, KW Khong
Industrial Management & Data Systems 115 (2), 235-252, 2015
2362015
Persuasive electronic word-of-mouth messages in social media
S Teng, KW Khong, AYL Chong, B Lin
Journal of Computer Information Systems 57 (1), 76-88, 2017
1702017
Measuring the impact of celebrity endorsement on consumer behavioural intentions: a study of Malaysian consumers
KW Khong, YL Wu
International Journal of Sports Marketing & Sponsorship 14 (3), 157-177, 2013
170*2013
Analyzing key influences of tourists’ acceptance of online reviews in travel decisions
AYL Chong, KW Khong, T Ma, S McCabe, Y Wang
Internet Research 28 (3), 564-586, 2018
1682018
Examining actual consumer usage of E-wallet: A case study of big data analytics
S Teng, KW Khong
Computers in Human Behavior 121, 106778, 2021
1552021
Business process re‐engineering in Malaysian banks and finance companies
K Wei Khong, S Richardson
Managing Service Quality: An International Journal 13 (1), 54-71, 2003
1442003
An investigation of online shopping experience on trust and behavioral intentions
L Hao Suan Samuel, MS Balaji, K Kok Wei
Journal of Internet Commerce 14 (2), 233-254, 2015
1422015
Organizational commitment: The study of organizational justice and leader-member exchange (LMX) among auditors in Malaysia
KL Leow, KW Khong
International Journal of Business and Information 4 (2), 2009
1222009
Conceptualizing persuasive messages using ELM in social media
S Teng, KW Khong, WW Goh
Journal of Internet Commerce 13 (1), 65-87, 2014
1162014
Integrating behavioural and branding perspectives to maximize green brand equity: A holistic approach
MM Butt, S Mushtaq, A Afzal, KW Khong, FS Ong, PF Ng
Business Strategy and the Environment 26 (4), 507-520, 2017
1112017
Online Advertising: A Study on Malaysian Consumers.
KK Wei, T Jerome, LW Shan
International Journal of Business & Information 5 (2), 111-134, 2010
109*2010
The perceived impact of successful outsourcing on customer service management
KW Khong
Supply Chain Management: An International Journal, 2005
1042005
Examining the impacts of electronic word-of-mouth message on consumers’ attitude
S Teng, KW Khong, AYL Chong, B Lin
Journal of Computer Information Systems 57 (3), 238-251, 2017
1002017
Motivations of undertaking CSR initiatives by independent hotels: a holistic approach
V Abaeian, KW Khong, K Kyid Yeoh, S McCabe
International Journal of Contemporary Hospitality Management 31 (6), 2468-2487, 2019
982019
Does relationship communication matter in B2C service relationships?
MS Balaji, S Kumar Roy, K Kok Wei
Journal of Services Marketing 30 (2), 186-200, 2016
982016
Persuasive communication: A study of major attitude-behavior theories in a social media context
S Teng, KW Khong, WW Goh
Journal of Internet Commerce 14 (1), 42-64, 2015
982015
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