| Balancing exploration and exploitation: The moderating role of competitive intensity S Auh, B Menguc Journal of business research 58 (12), 1652-1661, 2005 | 1329 | 2005 |
| Creating a firm-level dynamic capability through capitalizing on market orientation and innovativeness B Menguc, S Auh Journal of the academy of marketing science 34 (1), 63-73, 2006 | 1184 | 2006 |
| The employee-organization relationship, organizational citizenship behaviors, and superior service quality SJ Bell, B Menguc Journal of retailing 78 (2), 131-146, 2002 | 950 | 2002 |
| The implications of socialization and integration in supply chain management PD Cousins, B Menguc Journal of operations management 24 (5), 604-620, 2006 | 869 | 2006 |
| Challenges of the “green imperative”: A natural resource-based approach to the environmental orientation–business performance relationship B Menguc, LK Ozanne Journal of Business research 58 (4), 430-438, 2005 | 835 | 2005 |
| Just entrepreneurial enough: the moderating effect of entrepreneurship on the relationship between market orientation and performance SN Bhuian, B Menguc, SJ Bell Journal of business research 58 (1), 9-17, 2005 | 784 | 2005 |
| Corporate reputation, stakeholders and the social performance‐financial performance relationship BA Neville, SJ Bell, B Mengüç European Journal of Marketing 39 (9/10), 1184-1198, 2005 | 594 | 2005 |
| The interactive effect of internal and external factors on a proactive environmental strategy and its influence on a firm's performance B Menguc, S Auh, L Ozanne Journal of business ethics 94, 279-298, 2010 | 581 | 2010 |
| Stakeholder multiplicity: Toward an understanding of the interactions between stakeholders BA Neville, B Menguc Journal of business ethics 66, 377-391, 2006 | 578 | 2006 |
| To be engaged or not to be engaged: The antecedents and consequences of service employee engagement B Menguc, S Auh, M Fisher, A Haddad Journal of business research 66 (11), 2163-2170, 2013 | 574 | 2013 |
| Customer and supplier involvement in design: The moderating role of incremental and radical innovation capability B Menguc, S Auh, P Yannopoulos Journal of Product Innovation Management 31 (2), 313-328, 2014 | 483 | 2014 |
| When customers disappoint: A model of relational internal marketing and customer complaints SJ Bell, B Mengüç, SL Stefani Journal of the Academy of marketing science 32, 112-126, 2004 | 449 | 2004 |
| Transformational leadership and market orientation: Implications for the implementation of competitive strategies and business unit performance B Menguc, S Auh, E Shih Journal of business research 60 (4), 314-321, 2007 | 396 | 2007 |
| Development and return on execution of product innovation capabilities: The role of organizational structure B Menguc, S Auh Industrial marketing management 39 (5), 820-831, 2010 | 359 | 2010 |
| An extension and evaluation of job characteristics, organizational commitment and job satisfaction in an expatriate, guest worker, sales setting SN Bhuian, B Mengue Journal of Personal Selling & Sales Management 22 (1), 1-11, 2002 | 357 | 2002 |
| Top management team diversity and innovativeness: The moderating role of interfunctional coordination S Auh, B Menguc Industrial Marketing Management 34 (3), 249-261, 2005 | 335 | 2005 |
| The asymmetric moderating role of market orientation on the ambidexterity–firm performance relationship for prospectors and defenders B Menguc, S Auh Industrial Marketing Management 37 (4), 455-470, 2008 | 313 | 2008 |
| Revisiting firm characteristics, strategy, and export performance relationship:: A survey of the literature and an investigation of new zealand small manufacturing firms DL Dean, B Mengüç, CP Myers Industrial Marketing Management 29 (5), 461-477, 2000 | 308 | 2000 |
| Stressors and job outcomes in sales: A triphasic model versus a linear-quadratic-interactive model SN Bhuian, B Menguc, R Borsboom Journal of business research 58 (2), 141-150, 2005 | 243 | 2005 |
| Performance implications of the direct and moderating effects of centralization and formalization on customer orientation S Auh, B Menguc Industrial marketing management 36 (8), 1022-1034, 2007 | 221 | 2007 |
Simon J. BellProfessor of Marketing, University of Melbourne; Fellow, University of CambridgeEmail verificata su unimelb.edu.au
