| Representing markets: The shaping of fashion trends by French and Italian fabric companies D Rinallo, F Golfetto Industrial marketing management 35 (7), 856-869, 2006 | 226 | 2006 |
| Ongoing search among industrial buyers S Borghini, F Golfetto, D Rinallo Journal of Business Research 59 (10-11), 1151-1159, 2006 | 221 | 2006 |
| Does advertising spending influence media coverage of the advertiser? D Rinallo, S Basuroy Journal of Marketing 73 (6), 33-46, 2009 | 199 | 2009 |
| Exploring visitor experiences at trade shows D Rinallo, S Borghini, F Golfetto Journal of Business & Industrial Marketing 25 (4), 249-258, 2010 | 195 | 2010 |
| Exploring the knowledge strategies of temporary cluster organizers: A longitudinal study of the EU fabric industry trade shows (1986–2006) D Rinallo, F Golfetto Economic Geography 87 (4), 453-476, 2011 | 149 | 2011 |
| Trade shows in the globalizing knowledge economy H Bathelt, F Golfetto, D Rinallo OUP Oxford, 2014 | 139 | 2014 |
| Consumption and spirituality D Rinallo, LM Scott, P Maclaran Routledge, 2013 | 134 | 2013 |
| Metro/fashion/tribes of men: Negotiating the boundaries of men’s legitimate consumption D Rinallo Consumer tribes, 76-92, 2007 | 115 | 2007 |
| Economic geography and industrial marketing views on trade shows: Collective marketing and knowledge circulation D Rinallo, H Bathelt, F Golfetto Industrial Marketing Management 61, 93-103, 2017 | 84 | 2017 |
| Opening the network: Bridging the IMP tradition and other research perspectives F Golfetto, R Salle, S Borghini, D Rinallo Industrial Marketing Management 36 (7), 844-848, 2007 | 51 | 2007 |
| When sacred objects go B® a (n) d: Fashion rosaries and the contemporary linkage of religion and commerciality D Rinallo, S Borghini, G Bamossy, RV Kozinets Consumption and spirituality, 29-40, 2012 | 47 | 2012 |
| The marketing and consumption of spirituality and religion D Rinallo, M Alemany Oliver Journal of Management, Spirituality & Religion 16 (1), 1-5, 2019 | 45 | 2019 |
| Using anthropological methods to study industrial marketing and purchasing: An exploration of professional trade shows S Borghini, F Golfetto, D Rinallo Industrial Marketing and Purchasing Group Conference, 2004 | 45* | 2004 |
| The emergence of Italy as a fashion country: Nation branding and collective meaning creation at Florence's fashion shows (1951–1965) V Pinchera, D Rinallo The Brand and Its History, 359-386, 2022 | 44 | 2022 |
| A mixed blessing: Market-mediated religious authority in Neopaganism D Rinallo, P Maclaran, L Stevens Journal of Macromarketing 36 (4), 425-442, 2016 | 39 | 2016 |
| Event marketing D Rinallo EGEA spa, 2019 | 32 | 2019 |
| Open conflict as differentiation strategy in geographical indications: the Bitto Rebels case D Rinallo, V Pitardi British Food Journal 121 (12), 3102-3118, 2019 | 27 | 2019 |
| The media and their advertisers: Exploring ethical dilemmas in product coverage decisions D Rinallo, S Basuroy, R Wu, HJ Jeon Journal of business ethics 114, 425-441, 2013 | 25 | 2013 |
| Marketplace icon: the fashion show V Pinchera, D Rinallo Consumption Markets & Culture 24 (5), 479-491, 2021 | 23 | 2021 |
| Introduction: Unravelling complexities at the commercial/spiritual interface D Rinallo, L Scott, P Maclaran Consumption and spirituality, 1-25, 2012 | 22 | 2012 |
Pauline MaclaranProfessor of Marketing & Consumer ResearchEmail verificata su rhul.ac.uk