George Knox

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Daniel CorstenProfessor of Operations, IE Business SchoolEmail verificata su ie.edu
David BellIdea Farm VenturesEmail verificata su ideafarmventures.com
Rutger van OestBI Norwegian Business SchoolEmail verificata su bi.no
Hannes DattaAssociate Professor of Marketing, Tilburg UniversityEmail verificata su tilburguniversity.edu
Bart BronnenbergTilburg UniversityEmail verificata su tilburguniversity.edu
Jehoshua EliashbergUniversity of PennsylvaniaEmail verificata su wharton.upenn.edu
David SchweidelGoizueta Business School, Emory UniversityEmail verificata su emory.edu
Rachel CrosonExecutive Vice President and Provost, University of MinnesotaEmail verificata su umn.edu
André BonfrerProfessor of Marketing, Deakin UniversityEmail verificata su deakin.edu.au
Arjen van LinTilburg UniversityEmail verificata su uvt.nl
Max J. PachaliAssociate Professor of Marketing, Tilburg UniversityEmail verificata su tilburguniversity.edu
Girish RamaniProfessorial Lecturer, Kogod School of Business, American UniversityEmail verificata su american.edu

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George Knox

Associate Professor of Marketing, Tilburg University

Email verificata su tilburguniversity.edu - Home page

Marketing


Titolo Ordina per citazioni Ordina per anno Ordina per titolo	Citata da Citata da	Anno
From point of purchase to path to purchase: How preshopping factors drive unplanned buying DR Bell, D Corsten, G Knox Journal of Marketing 75 (1), 31-45, 2011	490	2011
Changing their tune: How consumers’ adoption of online streaming affects music consumption and discovery H Datta, G Knox, BJ Bronnenberg Marketing Science 37 (1), 5-21, 2018	400	2018
Customer Complaints and Recovery Effectiveness: A Customer Base Approach G Knox, R Van Oest Journal of Marketing 78 (September), 42-57, 2014	261	2014
Incorporating Direct Marketing Activity into Latent Attrition Models D Schweidel, G Knox Marketing Science 32 (3), 471-87, 2013	127	2013
Simple models of discrete choice and their performance in bandit experiments N Gans, G Knox, R Croson Manufacturing & Service Operations Management 9 (4), 383-408, 2007	115	2007
The consumer's rent vs. buy decision in the rentailer G Knox, J Eliashberg International Journal of Research in Marketing 26 (2), 125-135, 2009	75	2009
Modelling and managing customers in a multichannel setting GAH Knox University of Pennsylvania, 2006	47	2006
Extending the BG/NBD: A simple model of purchases and complaints R Van Oest, G Knox International Journal of Research in Marketing 28 (1), 30-37, 2011	35	2011
Unplanned Buying on Shopping Trips DR Bell, D Corsten, G Knox, MS Institute Marketing Science Institute Working Paper Series 2010 10 (109), 2010	17	2010
Situational Determinants of Unplanned Buying in Emerging and Developed Markets G Knox, DR Bell, D Corsten Marketing Science Institute Working Paper Series 2011 11 (114), 2011	16	2011
Diagnosing and Predicting Individual Customer Defection A Bonfrer, G Knox, J Eliashberg, J Chiang	11*	2007
The Power of Planned Uncertainty D Bell, D Corsten, G Knox International Commerce Review 8 (1), 56-64, 2008	9	2008
Platform-Guided Consumption Similarity G Knox, H Datta Available at SSRN 4236521, 2022	8*	2022
Tracking the Environmental Costs of Household Grocery Purchases BJ Bronnenberg, THT Bui, B Deleersnyder, L Haerkens, G Knox, ... Available at SSRN 4687177, 2024	2	2024
Interaction orientation and complaint handling G Ramani, G Knox Handbook of Research on Customer Equity in Marketing, 448-465, 2015	1	2015
Håndtering av kundeklager RD van Oest, G Knox Fagbokforlaget i samarbeid med Econa, 2015	1	2015
Erratum to: Extending the BG/NBD: A simple model of purchases and complaints,[Intern. J. of Research in Marketing, Volume 28 (2010) 30–37] R van Oest, G Knox International Journal of Research in Marketing 3 (28), 280, 2011	1	2011
Valuing Customers When Abandonment is Two-Sided: Customer Attrition and the Company’s Abandonment Option R van Oest, G Knox
USING USAGE TO PREDICT DEFECTION A Bonfrer, G Knox, J Eliashberg, J Chiang

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