| Customer involvement in new product development in B2B: The role of sales A La Rocca, P Moscatelli, A Perna, I Snehota Industrial Marketing Management 58, 45-57, 2016 | 181 | 2016 |
| Relating in business networks: Innovation in practice A La Rocca, I Snehota Industrial Marketing Management 43, 441-447, 2014 | 176 | 2014 |
| Initial relationship development in new business ventures A La Rocca, D Ford, I Snehota Industrial Marketing Management 42 (7), 1025-1032, 2013 | 143 | 2013 |
| Measuring customer attractiveness A La Rocca, A Caruana, I Snehota Industrial Marketing Management 41 (8), 1241-1248, 2012 | 143 | 2012 |
| Interaction behaviors in business relationships and heuristics: issues for management and research agenda S Guercini, A La Rocca, A Runfola, I Snehota Industrial Marketing Management, 2014 | 129 | 2014 |
| Practice theory and the study of interaction in business relationships: Some methodological implications A La Rocca, T Hoholm, BE Mørk Industrial Marketing Management 60, 187-195, 2017 | 97 | 2017 |
| Heuristics in customer‐supplier interaction S Guercini, A La Rocca, A Runfola, I Snehota Industrial Marketing Management 48, 26-37, 2015 | 81 | 2015 |
| Starting up in business networks L Aaboen, A La Rocca, F Lind, A Perna, T Shih London: Palgrave Macmillan, 2017 | 76* | 2017 |
| Netnography approach as a tool for marketing research: The case of Dash-P&G/TTV A La Rocca, A Mandelli, I Snehota Management Decision 52 (4), 689-704, 2014 | 62 | 2014 |
| Learner satisfaction in marketing simulation games: Antecedents and influencers A Caruana, A La Rocca, I Snehota Journal of Marketing Education 38 (2), 107-118, 2016 | 55 | 2016 |
| Value creation and organisational practices at firm boundaries A La Rocca, I Snehota Management Decision 52 (1), 2-17, 2014 | 51 | 2014 |
| Approaching (Inter-) Actors in the Business Landscape. A La Rocca IMP Journal 7 (3), 171-179, 2013 | 41 | 2013 |
| Coordination between primary and secondary care: the role of electronic messages and economic incentives A La Rocca, T Hoholm BMC Health Services Research 17 (1), 2017 | 34 | 2017 |
| New Venture Acquiring Position in an Existing Network. A La Rocca, A Perna The IMP Journal 8 (2), 28-37, 2014 | 29 | 2014 |
| Good for science, but which implications for business? An analysis of the managerial implications in high-impact B2B marketing articles published between 2003 and 2012. E Baraldi, A La Rocca, A Perna Journal of Business and Industrial Marketing, 29 (7/8), 1, 2014 | 26 | 2014 |
| Knowledge in use when actors interact in business relationships A La Rocca, I Snehota IMP Journal 5 (2), 79-93, 2011 | 23 | 2011 |
| Corporate associations in B2B: coping with multiple relationship-specific identities A La Rocca, I Snehota IMP Journal 10 (1), 172-188, 2016 | 21 | 2016 |
| Construction of meanings in business relationships and networks A La Rocca, I Snehota, C Trabattoni IMP Journal 9 (2), 163-176, 2015 | 20 | 2015 |
| Business Models in Business Networks – How do they emerge ? A La Rocca, I Snehota The IMP Journal, 11(3), 398-416 11 (3), 398-416, 2017 | 19 | 2017 |
| Commentary on “Storytelling by the sales force and its effect on buyer–seller exchange” by David Gilliam and Karen Flaherty S Lacoste, A La Rocca Industrial Marketing Management 46, 143-146, 2015 | 19 | 2015 |
