| Exploring the nonlinear impact of critical incidents on customers’ general evaluation of hospitality services G Tontini, G dos Santos Bento, TC Milbratz, BK Volles, D Ferrari International Journal of Hospitality Management 66, 106-116, 2017 | 75 | 2017 |
| Ensino de empreendedorismo no Brasil: panorama, tendências e melhores práticas RMA Lopes Alta Books Editora, 2017 | 40 | 2017 |
| Universidade empreendedora e transferência de conhecimento e tecnologia BK Volles, G Gomes, IRS Parisotto REAd. Revista Eletrônica de Administração (Porto Alegre) 23, 137-155, 2017 | 28 | 2017 |
| Fats are glossy but does glossiness imply fatness? The influence of packaging glossiness on food perceptions L De Kerpel, B Kobuszewski Volles, A Van Kerckhove Foods 9 (1), 90, 2020 | 23 | 2020 |
| Triggering brand switching in online stores: The effectiveness of recommendations for private labels versus national brands BK Volles, A Van Kerckhove, M Geuens Journal of Business Research 164, 114020, 2023 | 13 | 2023 |
| How and when do virtual influencers positively affect consumer responses to endorsed brands? BK Volles, J Park, A Van Kerckhove, M Geuens Journal of Business Research 183, 114863, 2024 | 5 | 2024 |
| Entrepreneurial university and transfer of knowledge and technology BK Volles, G Gomes, IR dos Santos Parisotto Electronic Journal of Administration 23, 137-155, 2017 | 5 | 2017 |
| The Critical Incident Technique (CIT) and Penalty-Reward Contrast Analysis (PRCA) applied to online reviews on TripAdvisor: Evaluation of satisfaction of hotel customers G Tontini, G dos Santos Bento, TC Milbratz, BK Volles, D Ferrari International Journal of Hospitality Management 66 (1), 106-116, 2017 | 5 | 2017 |
| The COO effect in the international brand positioning strategy BK Volles, M Hoeltgebaum, HO da Silva, N Ghannad Future Studies Research Journal: Trends and Strategies 8 (3), 200-226, 2016 | 5 | 2016 |
| Fats are glossy but does glossiness imply fatness? The influence of packaging glossiness on food perceptions BK Volles, A Van Kerckhove Foods 9 (1), 90, 2020 | 2 | 2020 |
| Beyond bundles: Choosing product bundles increases shopping basket size BK Volles, D Ribbers, A Van Kerckhove, M Geuens Journal of Retailing and Consumer Services 81, 104035, 2024 | 1 | 2024 |
| You are cordially invited to the public defense to obtain the academic degree of DOCTOR OF BUSINESS ECONOMICS BK Volles Vrije Universiteit Brussels, 2023 | | 2023 |
| Marketing innovation: exploring consumer responses to trending promotion tactics B Kobuszewski Volles Ghent University, 2023 | | 2023 |
| The effect of bundling products on total basket size D Ribbers, B Kobuszewski Volles, M Geuens, A Van Kerckhove SCP 2023 Annual Conference, 2023 | | 2023 |
| Offering brand switching in online stores: the effectiveness of recommendations for private labels vs. national brands B Kobuszewski Volles, A Van Kerckhove, M Geuens 50th EMAC Annual Conferences (EMAC 2021), 2021 | | 2021 |
| The effectiveness of online recommendations for private labels versus national brands B Kobuszewski Volles, A Van Kerckhove, M Geuens Association for Consumer Research Conference 48, 1132-1132, 2020 | | 2020 |
| The Use of Social Media by BA Professors in the Teaching and Learning Practices of Undergraduate Classrooms BK Volles 1° Fórum Integrado da Pós-Graduação, 2016 | | 2016 |
| Whatsapp: The use of mobile apps as an educational resource for the mobile learning education BK Volles, F Oliveira, MJ Domingues 13th CONTECSI-International Conference on Information Systems and Technology …, 2016 | | 2016 |
| The COO Effect in the International Brand Positioning: A Qualitative Study of Chinese Companies H Odebrecht da Silva, B Kobuszewski Volles | | 2014 |
| WHAT IMPACTS THE PERFORMANCE OF TECHNOLOGICAL ORGANIZATIONS? AN ENTREPRENERIAL PERSPECTIVE AA Possamai, M Hoeltgebaum, T Andreassi, M Amal | | |
Anneleen Van KerckhoveAssociate Professor of Marketing, Ghent UniversityE-mail megerősítve itt: ugent.be