| Is religiosity an important consideration in Muslim consumer behavior: Exploratory study in the context of Western Imported Food in Pakistan SFH Bukhari, FM Woodside, R Hassan, AL Shaikh, S Hussain, W Mazhar Journal of Islamic Marketing, 2019 | 147 | 2019 |
| Artificial intelligence in digital marketing influences consumer behaviour: a review and theoretical foundation for future research F Rabby, R Chimhundu, R Hassan Academy of marketing studies journal 25 (5), 1-7, 2021 | 66 | 2021 |
| Customer perception of green advertising in the context of eco-friendly FMCGs R Hassan, F Valenzuela Contemporary Management Research 12 (2), 2016 | 48 | 2016 |
| Exploring the motives behind the purchase of western imported food products. A phenomenological study from a Muslim-dominated region SFH Bukhari, FM Woodside, R Hassan, S Hussain, S Khurram Journal of Islamic Marketing 13 (2), 481-507, 2022 | 40 | 2022 |
| Intrinsic and extrinsic attributes that drive Muslim consumer purchase behavior: A study in the context of Western imported food SFH Bukhari, FM Woodside, R Hassan, OMSH Ali, S Hussain, R Waqas Journal of Islamic Marketing 12 (1), 70-94, 2021 | 36 | 2021 |
| Blockchain technology transforms digital marketing by growing consumer trust F Rabby, R Chimhundu, R Hassan Transformations through blockchain technology: the new digital revolution …, 2022 | 25 | 2022 |
| Towards a Conceptual Framework for Understanding the Attractiveness of Rail Transit-Oriented Shopping Mall Developments (TOSMDs) A Abutaleb, K McDougall, M Basson, R Hassan, MN Mahmood Urban Rail Transit, 1-15, 2019 | 24 | 2019 |
| The impact of digital communications on consumer perceptions of sport celebrity transgressions AM Sassenberg, J Summers, M Johnson-Morgan, R Hassan Journal of Global Sport Management 3 (2), 189-207, 2018 | 23 | 2018 |
| Australian Muslim women and fitness choices–myths debunked J Summers, R Hassan, D Ong, M Hossain Journal of Services Marketing 32 (5), 605-615, 2018 | 20 | 2018 |
| Service recovery in the Australian banking industry F Valenzuela, R Cooksey, L Chandralal, R Hassan Contemporary Management Research 9 (4), 2013 | 10 | 2013 |
| An assessment of the impact of green messages on the audience of Dhaka city MS Islam, MM Hossain, R Hassan East West University, 2011 | 8 | 2011 |
| Blockchain-enabled trust management for digital marketing in the Industry 4.0 Era F Rabby, R Chimhundu, R Hassan Advances in blockchain technology for cyber physical systems, 303-321, 2022 | 6 | 2022 |
| Understanding contextual attractiveness factors of transit orientated shopping Mall developments (Tosmds) for shopping mall passengers on the Dubai Metro Red Line A Abutaleb, K Mcdougall, M Basson, R Hassan, MN Mahmood Planning Practice & Research 36 (3), 292-313, 2021 | 6 | 2021 |
| Who says waiting is boring? How consumer narratives within online communities help reduce stress while waiting M Hassan, R Hassan Spanish Journal of Marketing-ESIC 24 (3), 403-424, 2020 | 6 | 2020 |
| Digital transformation in real estate marketing: A review F Rabby Available at SSRN 5101903, 2022 | 5 | 2022 |
| The elucidation of marketing trends and a post-positivist approach to understand consumer behaviour–a review F Rabby, R Chimhundu, R Hassan Journal of Tianjin University Science and Technology 54 (8), 13-32, 2021 | 5 | 2021 |
| The Impact of Transit-Oriented Shopping Mall Developments (TOSMDs) on Metro Station Ridership: Dubai Metro Redline A Abutaleb, K McDougall, M Basson, R Hassan, MN Mahmood Urban Rail Transit 6 (3), 157-170, 2020 | 5 | 2020 |
| Endurance of digital marketing with artificial intelligence F Rabby, R Chimhundu, R Hassan ANZMAC Conference 2021: Proceedings, 296-299, 2021 | 1 | 2021 |
| The impact of digital media on real estate marketing: A review F Rabby, R Chimhundu, R Hassan Proceedings of Sydney International Business Research Conference 2020, 2020 | 1 | 2020 |
| Part 3 Case Study 3.1 Cioccolato: The ultimate chocolate experience in Australia R Chimhundu, R Hassan Text book: Luck, E., Barker, N., Sassenberg, A., Chitty, B., Andrews, JC …, 2021 | | 2021 |
Dr Ranga ChimhunduUniversity of Southern Queensland, AustraliaE-mail megerősítve itt: usq.edu.au