Exploring the roles of motivation and cognition in label-usage using a combined eye-tracking and retrospective think aloud approach SA Tanner, MB McCarthy, SJ O'Reilly Appetite 135, 146-158, 2019 | 31 | 2019 |
Digital labelling in the retail environment: a domain-specific innovativeness perspective S Tanner, M McCarthy, S O'Reilly International Journal of Retail & Distribution Management, 2019 | 26 | 2019 |
Organisational identity development by entrepreneurial firms using social media: a process-based model A Badran, S Tanner, D Alton Journal of Business & Industrial Marketing 38 (8), 1689-1709, 2023 | 3 | 2023 |
A tech-tonic shift: the complex dance of technology-enabled-learning and academic identity work in higher education D Alton, K Auxtova, G O’Rourke, S Tanner, C Drummond, J Duggan, ... Studies in Higher Education, 1-15, 2024 | 2 | 2024 |
Instructor Autonomy and Identity: Navigating Teaching & Learning Software Adoption in Third Level Business Education S Tanner, C Drummond, D Alton, K Auxtova, J Duggan, G O’Rourke Irish Academy of Management 2022, 2022 | 1 | 2022 |
Using Eye-Tracking and Retrospective Think Aloud as a Probing Tool in Food Labelling Research: An Abstract S Tanner, M McCarthy, S O’Reilly Enlightened Marketing in Challenging Times: Proceedings of the 2019 AMS …, 2020 | 1 | 2020 |
Exploring the factors influencing consumers’ motivation to use food product labels in their purchase decisions S Tanner University College Cork, 2019 | 1 | 2019 |
Digital resource disruption in Technology Enabled Learning (TEL): An IMP perspective on instructor decision-making autonomy in third-level networks C Drummond, S Tanner, D Alton, K Auxtova, G O'Rourke, J Duggan IMP 2024, 2024 | | 2024 |
'In a League of Their Own Making': Understanding Marketing Fundamentals with Cork City Football Club D Alton, S Tanner, C Drummond The Case Centre, 2024 | | 2024 |
Beyond the Curriculum: Exploring the Impact of Action Based Learning on Students Entrepreneurial Self-Efficacy Perceptions and Intent S Tanner, E Beacom, A Collins, J Bogue, L Repar Irish Academy of Management Conference 2023, 2023 | | 2023 |
Panic! Wait, No, Don’t Panic! Risk Communication and Citizen-Consumer Reactions, Typifying Citizen-Consumer Rhetoric during Food Scares S Tanner, M McCarthy Academy of Marketing Conference 2023, 2023 | | 2023 |
Social Media and Social Amplification of Risk – Consumer Reactions to Food Recall Reporting S Tanner, M McCarthy 36th EFFoST International Conference, 2022 | | 2022 |
A Virtue Ethics Approach to Understanding Consumers’ Development of Digital Moral Identity A Badran, S Tanner, D Alton, H McGrath Academy of Marketing Conference 2022, 2022 | | 2022 |
An Instructor Autonomy Perspective on the Use of Teaching and Learning Software Service Providers to Inform Pedagogical Decision-Making S Tanner, C Drummond Academy of Marketing Conference 2022, 2022 | | 2022 |
Determining the Effectiveness of an Extra-Curricular Industry Initiative in Increasing Learners’ Perceived Entrepreneurial Self-Efficacy and Entrepreneurial Intent A Collins, S Tanner, E Beacom, J Bogue, L Repar Academy of Marketing Conference 2022, 2022 | | 2022 |
Identity creation using social media in a B2B entrepreneurial context A Badran, D Alton, S Tanner Industrial Marketing and Purchasing Conference 2021, 2021 | | 2021 |
User-Generated Content in Crisis Scenarios – Exploring the Role of Consumers’ Social Media Engagement with Legacy Media Narratives During a Food Scare S Tanner, M McCarthy, S O'Reilly Irish Academy of Management 2021 Conference, 2021 | | 2021 |
The Efficacy of Digital Labelling in the Attention Economy S Tanner, M McCarthy, S O'Reilly Proceedings of the Colloquium on European Research in Retailing CERR 2018 …, 2018 | | 2018 |
Pull Marketing in a Low Involvement Product Category – The Role of Domain Specific Innovativeness S Tanner, M McCarthy, S O'Reilly Irish Academy of Management 2018 Conference, 2018 | | 2018 |
Motivation and Risk/Benefit Perceptions: Optimising Information Delivery on Food Product Labels in the Dairy Sector S Tanner, M McCarthy, S O'Reilly | | 2016 |