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Poonam Oberoi
Poonam Oberoi
Associate Professor, Marketing Dept, Excelia Business School, CERIIM, Excelia Group
Dirección de correo verificada de excelia-group.com - Página principal
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Technology sourcing for website personalization and social media marketing: A study of e-retailing industry
P Oberoi, C Patel, C Haon
Journal of Business Research 80 (DOI 10.1016/j.jbusres.2017.06.005), 10-23, 2017
1032017
Monetary rewards and self-selection in design crowdsourcing contests: Managing participation, contribution appropriateness, and winning trade-offs
C Patel, MA Husairi, C Haon, P Oberoi
Technological Forecasting and Social Change 191, 122447, 2023
132023
Gender role encapsulation as resistance to patriarchy: Women politicians’ work and gender equality in India
T Patel, L Romani, P Oberoi, C Ramasamy
Organization, 1350508421995764, 2021
92021
Designing crowdsolving Ba: A closer look at the features of crowdsolving platforms to manage organizational knowledge
Z Zhao, P Oberoi
Information & Management 59 (4), 103641, 2022
82022
Organizing for open innovation: Incorporating the externality of control with diversity of contribution
P Oberoi, C Haon, IMB Freitas
M@ n@ gement 17 (3), 180-192, 2014
82014
Technology sourcing for website personalization: A supply-and demand-side perspective
P Oberoi, C Patel, C Haon
Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016
52016
How Artificial Intelligence Is Impacting Marketing?
P Oberoi
Encyclopedia of Data Science and Machine Learning, 606-618, 2023
32023
Artificial Intelligence and the Future of Businesses
P Oberoi
Leal Filho W., Azul A.M., Brandli L., Lange Salvia A., Wall T. (eds …, 2021
22021
Market orientation dynamic capability–a catalyst for purchasers’ core competencies to achieve innovative performance during supplier collaboration
P Oberoi, F Naoui-Outini
Journal of Asia Business Studies 18 (2), 430-455, 2024
12024
Recycling of Materials for Sustainable Development: Reasons, Approaches, Economics, and Stakeholders of Recycling.
P Oberoi
Leal Filho W., Azul A., Brandli L., Özuyar P., Wall T. (eds) Responsible …, 2019
12019
The Impact of Cognitive Distance on the Likelihood of Alliance Formation
P Oberoi
DIME-DRUID ACADEMY Winter Conference 2011, 2011
12011
TRIBU Expérientiel, adrenaline and entertainment, a Quebec-based event organizing start-up booming thanks to storytelling
P Oberoi, C Strenger, MN Rimaud
https://www.ccmp.fr/collection-ccmp/cas-tribu-experientiel-quand-le …, 2020
2020
Collaborative Options in Open Innovation
P Oberoi
https://www.thecasecentre.org, 2017
2017
Crowdfunding: A Viable Financial Alternative
P Oberoi
http://www.thecasecentre.org, 2016
2016
BEE- the open innovation platform: Tackling the challenge of fixed versus flexible community
P Oberoi
http://www.thecasecentre.org, 2015
2015
The psychology of justice in the workplace: Meaning, perception, and promotion.
P Oberoi, G Islam
Praeger/ABC-CLIO, 2014
2014
The bold new world of open innovations: Sustaining dynamic relationships between online platforms, client firms and virtual communities
P Oberoi
http://www.thecasecentre.org, 2013
2013
Diversity of community members and communication between them: Effects on contest performance
P Oberoi, C Haon
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Artículos 1–18