| From social media to mainstream news: The information flow of the vaccine-autism controversy in the US, Canada, and the UK SM Jang, BW Mckeever, R Mckeever, JK Kim Health communication 34 (1), 110-117, 2019 | 152 | 2019 |
| Preparing for a COVID-19 vaccine: a mixed methods study of vaccine hesitant parents ME Rhodes, B Sundstrom, E Ritter, BW McKeever, R McKeever Journal of Health Communication 25 (10), 831-837, 2020 | 101 | 2020 |
| Does reactance against cigarette warning labels matter? Warning label responses and downstream smoking cessation amongst adult smokers in Australia, Canada, Mexico and the … YJ Cho, JF Thrasher, K Swayampakala, HH Yong, R McKeever, ... PloS one 11 (7), e0159245, 2016 | 85 | 2016 |
| Silent Majority: Childhood Vaccinations and Antecedents to Communicative Action BW McKeever, R McKeever, AE Holton, JY Li Mass Communication and Society, 2016 | 82 | 2016 |
| Vicarious experience: Experimentally testing the effects of empathy for media characters with severe depression and the intervening role of perceived similarity R McKeever Health Communication 30 (11), 1122-1134, 2015 | 74 | 2015 |
| Good news! Communication findings may be underestimated: Comparing effect sizes with self-reported and logged smartphone use data SM Jones-Jang, YJ Heo, R McKeever, JH Kim, L Moscowitz, D Moscowitz Journal of Computer-Mediated Communication 25 (5), 346-363, 2020 | 68 | 2020 |
| Toward a theory of situational support: A model for exploring fundraising, advocacy and organizational support BW McKeever, G Pressgrove, R McKeever, Y Zheng Public Relations Review 42 (1), 219-222, 2016 | 53 | 2016 |
| Vertical and or versus? Horizontal communities: Need for orientation, media use and agenda melding D Weaver, B Wojdynski, R McKeever, D Shaw Proceedings of the Annual Convention of the World Association for Public …, 2010 | 40 | 2010 |
| Uncertainty and Negative Emotions in Parental Decision-making on Childhood Vaccinations: Extending the Theory of Planned Behavior to the Context of Conflicting Health Information JY Li, TJ Wen, R McKeever, JK Kim Journal of Health Communication 26 (4), 215-224, 2021 | 36 | 2021 |
| Identifying and analyzing health-related themes in disinformation shared by conservative and liberal Russian trolls on twitter A Karami, M Lundy, F Webb, G Turner-McGrievy, BW McKeever, ... International journal of environmental research and public health 18 (4), 2159, 2021 | 28 | 2021 |
| Predicting public support: applying theory to prosocial behaviors BW McKeever, R McKeever, G Pressgrove, H Overton Journal of Communication Management 23 (4), 298-315, 2019 | 25 | 2019 |
| Moms and media: Exploring the effects of online communication on infant feeding practices R McKeever, BW McKeever Health Communication 32 (9), 1059-1065, 2017 | 21 | 2017 |
| From advocacy to activism: A multi-dimensional scale of communicative, collective, and combative behaviors BW McKeever, R McKeever, M Choi, S Huang Journalism & Mass Communication Quarterly 100 (3), 569-594, 2023 | 19 | 2023 |
| Colleagues in training: How senior faculty view doctoral education CJ Pardun, R McKeever, GN Pressgrove, BW McKeever Journalism & Mass Communication Educator 70 (4), 354-366, 2015 | 19 | 2015 |
| Effectiveness of persuasive frames in advocacy videos G Pressgrove, R McKeever, E Collins Public Relations Review 47 (4), 102060, 2021 | 16 | 2021 |
| The Andrea Yates Effect: Priming Mental Illness Stereotypes Through Exemplification of Postpartum Disorders L Holman, R McKeever Health Communication 32 (10), 1284-1296., 2017 | 15 | 2017 |
| Gun violence as a public health issue: Media advocacy, framing and implications for communication BW McKeever, M Choi, D Walker, R McKeever Newspaper Research Journal 43 (2), 138–154, 2022 | 12 | 2022 |
| Applying the theory of motivated information management to the context of conflicting online health information: implications for childhood vaccination communication with parents JY Li, J Wen, J Kim, R McKeever International Journal of Strategic Communication 14 (5), 330-347, 2020 | 11 | 2020 |
| When Organizational Advocacy and Public Advocacy Intersect in CSR: Examining Stage of Partnership and Activism in CSR Partnerships M Choi, H Overton, R McKeever The Journal of Public Interest Communications 2 (2), 264-288, 2018 | 11 | 2018 |
| Smoke gets in their eyes? Third-person effects of electronic cigarette advertising CJ Pardun, R McKeever, S Bedingfield Journal of Promotion Management 23 (5), 708-726, 2017 | 10 | 2017 |
Brooke Weberling McKeeverProfessor, University of AlabamaDirección de correo verificada de ua.edu