Cognition and emotion in TV message processing: How valence, arousing content, structural complexity, and information density affect the availability of cognitive resources A Lang, B Park, AN Sanders-Jackson, BD Wilson, Z Wang Media psychology 10 (3), 317-338, 2007 | 213 | 2007 |
Parsing the resource pie: Using STRTs to measure attention to mediated messages A Lang, SD Bradley, B Park, M Shin, Y Chung Media psychology 8 (4), 369-394, 2006 | 210 | 2006 |
When available resources become negative resources: The effects of cognitive overload on memory sensitivity and criterion bias JR Fox, B Park, A Lang Communication Research 34 (3), 277-296, 2007 | 185 | 2007 |
The effect of repetition in Internet banner ads and the moderating role of animation J Lee, JH Ahn, B Park Computers in human behavior 46, 202-209, 2015 | 94 | 2015 |
Sustainable corporate social media marketing based on message structural features: Firm size plays a significant role as a moderator MY Kang, B Park Sustainability 10 (4), 1167, 2018 | 68 | 2018 |
Psychophysiology as a tool for HCI research: promises and pitfalls B Park Human-Computer Interaction. New Trends: 13th International Conference, HCI …, 2009 | 52 | 2009 |
The" I" of embedded reporting: An analysis of CNN coverage of the" shock and awe" campaign JR Fox, B Park Journal of Broadcasting & Electronic Media 50 (1), 36-51, 2006 | 46 | 2006 |
Conceptualizing audio message complexity as available processing resources A Lang, Y Gao, RF Potter, S Lee, B Park, RL Bailey Communication Research 42 (6), 759-778, 2015 | 41 | 2015 |
Of promoting networking and protecting privacy: effects of defaults and regulatory focus on social media users’ preference settings H Cho, S Roh, B Park Computers in Human Behavior 101, 1-13, 2019 | 34 | 2019 |
Testing the moderating role of need for cognition in smartphone adoption H Cho, B Park Behaviour & Information Technology 33 (7), 704-715, 2014 | 22 | 2014 |
경영컨설팅 서비스품질 측정에 관한 연구 박병호, 이동원, 김연성 품질경영학회지 33 (3), 47-58, 2005 | 22 | 2005 |
Measuring Service Quality of Management Consulting B Park, DW Lee, YS Kim Journal of Korean Society for Quality Management 33 (3), 47-58, 2005 | 22 | 2005 |
Separating emotional and cognitive load: How valence, arousing content, structural complexity and information density affect the availability of cognitive resources A Lang, B Park, A Sanders-Jackson, BD Wilson, Z Wang Media Psychology 10 (3), 317-338, 2007 | 20 | 2007 |
소셜 TV: 트윗 게시자의 유명도와 트윗 반복유형이 프로그램 시청의사에 미치는 영향 윤해진, 박병호 한국언론학보 57 (1), 364-391, 2013 | 16 | 2013 |
Sustainable political social media marketing: effects of structural features in plain text messages B Park, MY Kang, J Lee Sustainability 12 (15), 5997, 2020 | 15 | 2020 |
모바일 개인방송 시청 요인 분석: HMSAM 모델을 중심으로 임재완, 박병호 Information Systems Review 18 (4), 89-106, 2016 | 15 | 2016 |
Video game play and motivation: Variation in appetitive and aversive motivational system activation as a function of virtual threat level B Park [Bloomington, Ind.]: Indiana University, 2010 | 14 | 2010 |
Advertising on mobile apps versus the mobile web: Which delivers better advertisement recognition and willingness to buy? SS Park, B Park Journal of Advertising Research 60 (4), 381-393, 2020 | 13 | 2020 |
Using physiological recordings for studying user experience: case of conversational agent-equipped TV S Lee, H Ryu, B Park, MH Yun International Journal of Human–Computer Interaction 36 (9), 815-827, 2020 | 13 | 2020 |
Re-living suspense: Emotional and cognitive responses during repeated exposure to suspenseful film C Chun, B Park, C Shi Frontiers in Psychology 11, 558234, 2020 | 12 | 2020 |