The role of brand image as a mediation of the effect of advertising and sales promotion on customer purchase decision S Helmi, S Ariana, L Supardin Journal of Economics and Sustainable Development 13 (8), 90-99, 2022 | 74 | 2022 |
Effect of job satisfaction on service quality mediated by lecturer performance at state universities MA AM, S Helmi, GK Kassymova, H Retnawati, S Hadi, E Istiyono Materials of International Practical Internet Conference “Challenges of …, 2022 | 54 | 2022 |
The influence of internal marketing on internal service quality mediated by job satisfaction and employee loyalty S Helmi, M Suyanto, MI Effendi, A Hidayat, Z Mustafa Journal of Economics and Sustainable Development 13 (6), 63-69, 2022 | 20 | 2022 |
Perubahan Perilaku Konsumen Dalam Berbelanja Dari Ritel Tradisional Ke Ritel Modern: Studi Kasus Pada Ibu Rumah Tangga di Kota Palembang S Helmi, LY Syah, W Agustian Jurnal Ilmiah Bina Manajemen 2 (1), 1-10, 2019 | 18 | 2019 |
The effect of internal marketing of islamic banks in palembang city on the quality of customer service with job satisfaction as a mediator B Setyadi, S Helmi, SIS Mohamad Ikonomika: Jurnal Ekonomi Dan Bisnis Islam 7 (1), 57-74, 2022 | 17 | 2022 |
Customer satisfaction mediates the influence of service quality on customer loyalty in islamic banks B Setyadi, S Helmi, SIS Mohamad International Journal of Islamic Business and Economics (IJIBEC) 7 (1), 25-36, 2023 | 15 | 2023 |
Evaluasi Kepuasan Karyawan Berbasis Herzberg’s Two Factors Motivation Theory RS Wedadjati, S Helmi MBIA 21 (3), 246-262, 2022 | 15 | 2022 |
Pengaruh sales promotion terhadap keputusan membeli produk UMKM di kota Palembang dengan brand image dan brand quality product sebagai mediasi E Elpanso, S Helmi, A Lestari MBIA 21 (2), 140-148, 2022 | 15 | 2022 |
Effectiveness and efficiency of the state revenue and expenditure budget policy in South Sumatra: Islamic perspective study B Setyadi, S Helmi, SIS Mohamad IKONOMIKA: Jurnal Ekonomi Dan Bisnis Islam 8 (1), 103-122, 2023 | 12 | 2023 |
Mediation Role of Brand Image and Brand Quality on the Effect of Sales Promotion on Purchase Decisions: Study of Indonesian MSMEs S Helmi, B Setyadi Central European Management Journal 30 (4), 566-577, 2022 | 11 | 2022 |
The influence of employee engagement and work environment on employee performance at PT. Agronusa Alam Perkasa RAD Thalia, S Aliya, M Gunarto, S Helmi Jurnal Ekonomi 13 (01), 2278-2290, 2024 | 10 | 2024 |
Unraveling the influence of product advertising on consumer buying interest: exploring product knowledge, product quality, and mediation effects B Setyadi, S Helmi, A Santoso Cogent Business & Management 11 (1), 2349253, 2024 | 9 | 2024 |
Pengelolaan Keuangan dan Akses Pembiayaan untuk UMKM Naik Kelas di Kabupaten Banyuasin D Sartika, B Setyadi, S Helmi, S Aliya, CM Wulandari, L Mariska Jurnal Pengabdian Kepada Masyarakat Bina Darma 3 (3), 200-207, 2023 | 9 | 2023 |
Factors Affecting the Level of Trust of MSMEs in Using Fintech Using the Technology Acceptance Model (TAM) SA Putri, D Sartika, M Gunarto, S Helmi Proceedings of the 4th South American International Industrial Engineering …, 2023 | 8 | 2023 |
The influence of employee performance on customer loyalty is mediated by service quality and customer satisfaction B Setyadi, S Helmi, A Hidayat Journal of Positive School Psychology 6 (9), 5091-5102, 2022 | 6 | 2022 |
Penerapan Pemasaran Digital Pada Umkm Kemplang Di Desa Pemulihan Ulu S Helmi, N Anggela, T Trisninawati Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) 8 (1), 646-652, 2024 | 5 | 2024 |
The Influence of Competence and Non-Work Environment on Loyality Mediated by Job Satisfaction and Employee Engagement T Trisninawati, S Ariana, S Helmi Integrated Journal of Business and Economics 7 (3), 578-591, 2023 | 5 | 2023 |
The Influence of Perceived Organizational Support on Extra Role Performance and Intra Role Performance Mediated by Employe Engagement Trisninawati, S Ariana, S Helmi WSEAS Transactions on Financial Engineering 1, 128-136, 2023 | 5* | 2023 |
The influence of service quality on customer loyalty is mediated by customer satisfaction in islamic bank B Setyadi, S Helmi, E Elpanso, D Paningrum Financial Engineering 1 (1), 68-79, 2023 | 5 | 2023 |
Google Form-assisted Consumer Service Quality Instrument: Exploration Factor Analysis (EFA) B Setyadi, S Helmi International Journal of Artificial Intelligence Research 7 (1.1), 2022 | 5 | 2022 |