Perfiles

PC Verhoef

Professor of Marketing

Dirección de correo verificada de rug.nl

Citado por 59685

digital business omni-channel customer experience big data sustainability

Anders Gustafsson

Professor of Marketing, BI Norwegian Business School

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Citado por 33628

Marketing Service CX Customer Experience Service Innovation

Surbhi pradeep mishra

Citado por 17920

business management customer experience

Lars Witell

Linköping University

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Citado por 13555

Service Innovation Servitization Service marketing Service research Customer experience

Elina Jaakkola

Professor of Marketing, Turku School of Economics, University of Turku

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Citado por 12684

Value creation customer engagement customer experience service research B2B marketing

Moira Clark

Professor of Strategic Marketing

Dirección de correo verificada de henley.ac.uk

Citado por 12638

Relationship Marketing Customer Management Customer Experience

Lance A. Bettencourt

Texas Christian University

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Citado por 11489

Service Innovation Customer Experience Jobs-to-be-done

Lia Patrício

Associate Professor, INESC TEC and Faculty of Engineering, University of Porto

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Citado por 9672

Service design service innovation customer experience service system transformation

Clay Voorhees

Professor and Morris Mayer Endowed Chair, University of Alabama

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Citado por 9562

Customer Loyalty Customer Experience Service Recovery Loyalty Programs Digital Marketing

Kristina Heinonen

Professor, Hanken School of Economics, Helsinki, Finland

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Citado por 9297

Service management innovation customer experience marketing

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