Mansur Khamitov

Mansur Khamitov

Assistant Professor of Marketing at the Kelley School of Business, Indiana University
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Citado por 1031
Branding Consumer-Brand Relationships Brand Relationships Brand Transgressions Brand Loyalty
Kimberly V. Legocki

Kimberly V. Legocki

Marketing Lecturer at University of San Francisco
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Citado por 37
Consumer Activism Brand Transgressions Brand Firestorms User Generated Content
Courtney B. Peters

Courtney B. Peters

Assistant Professor of Marketing, Samford University
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Citado por 2
brand activism corporate sociopolitical activism brand transgressions