| The development of a virtue ethics scale KJ Shanahan, MR Hyman Journal of Business Ethics 42, 197-208, 2003 | 219 | 2003 |
| Scenario planning: toward a more complete model for practice SM Keough, KJ Shanahan Advances in Developing Human Resources 10 (2), 166-178, 2008 | 116 | 2008 |
| Creepy marketing: Three dimensions of perceived excessive online privacy violation RS Moore, ML Moore, KJ Shanahan, A Horky, B Mack Marketing Management Journal 25 (1), 42-53, 2015 | 100 | 2015 |
| An exploratory study of desired hotel attributes for American tourists vacationing in China and Ireland KJ Shanahan, MR Hyman Journal of Vacation Marketing 13 (2), 107-118, 2007 | 75 | 2007 |
| Truths, half-truths, and deception: Perceived social responsibility and intent to donate for a nonprofit using implicature, truth, and duplicity in print advertising KJ Shanahan, CD Hopkins Journal of Advertising 36 (2), 33-48, 2007 | 72 | 2007 |
| The moderating role of religiosity on nonprofit advertising CD Hopkins, KJ Shanahan, MA Raymond Journal of Business Research 67 (2), 23-31, 2014 | 69 | 2014 |
| Motivators and enablers of SCOURing: A study of online piracy in the US and UK KJ Shanahan, MR Hyman Journal of Business Research 63 (9-10), 1095-1102, 2010 | 61 | 2010 |
| In their shoes: co-creating value from deaf/hearing perspectives AK Abney, A White, KJ Shanahan, WB Locander Journal of Services Marketing 31 (4/5), 313-325, 2017 | 41 | 2017 |
| The relationship between shareholder wealth effects, diversity, and publicity as a marketing strategy VK Pandey, KJ Shanahan, SW Hansen Journal of the Academy of Marketing Science 33, 423-431, 2005 | 40 | 2005 |
| Overcoming apathy and classroom disconnect in marketing courses: Employing karaoke jeopardy as a content retention tool KJ Shanahan, CM Hermans, DL Haytko Marketing Education Review 16 (1), 85-90, 2006 | 34 | 2006 |
| Violent commercials in television programs for children KJ Shanahan, CM Hermans, MR Hyman Journal of Current Issues & Research in Advertising 25 (1), 61-69, 2003 | 34 | 2003 |
| The marketing webquest: an internet based experiential learning tool ET Sautter, ER Pratt, KJ Shanahan Marketing Education Review 10 (1), 47-55, 2000 | 33 | 2000 |
| Level of agreement between sales managers and salespeople on the need for internal virtue ethics and a direct path from satisfaction with manager to turnover intent KJ Shanahan, CD Hopkins Journal of Business Ethics 159, 837-848, 2019 | 31 | 2019 |
| Structured abstract: Anger, willingness, or clueless? understanding why women pay a pink tax on the products they consume JL Stevens, KJ Shanahan Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017 | 30 | 2017 |
| Depictions of self-inflicted versus blameless victims for nonprofits employing print advertisements KJ Shanahan, CD Hopkins, L Carlson, MA Raymond Journal of Advertising 41 (3), 55-74, 2012 | 30 | 2012 |
| The influence of interactivity on visit and purchase frequency: The moderating role of website informational features KM Hood, KJ Shanahan, CD Hopkins, KK Lindsey Journal of Internet Commerce 14 (3), 294-315, 2015 | 29 | 2015 |
| The degree of congruency between roadside billboard advertisements and sought attributes of motels by US drive tourists KJ Shanahan Journal of Vacation Marketing 9 (4), 381-395, 2003 | 23 | 2003 |
| The unintended consequences of using “posers” in nonprofit public service announcements and proposed self-regulatory disclosure solutions KJ Shanahan, CD Hopkins, L Carlson Journal of Public Policy & Marketing 29 (2), 219-231, 2010 | 18 | 2010 |
| Nostalgia and forestalgia: insights, evaluation, and implications for advertising and product typology RW Barnwell, J Collier, KJ Shanahan Journal of Advertising 52 (2), 193-210, 2023 | 17 | 2023 |
| The efficacy of the use of implicature and actor portrayal labels by non-profits in anti-smoking print advertisements KJ Shanahan, CD Hopkins, L Carlson Journal of Current Issues & Research in Advertising 30 (2), 65-78, 2008 | 14 | 2008 |
Michael R. HymanPresident, Institute for Marketing Futurology and PhilosophyVerified email at nmsu.edu