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Sung-Byung Yang
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Year
An odyssey into virtual worlds: exploring the impacts of technological and spatial environments on intention to purchase virtual products
A Animesh, A Pinsonneault, SB Yang, W Oh
MIS quarterly, 789-810, 2011
8382011
Effects of tourism information quality in social media on destination image formation: The case of Sina Weibo
SE Kim, KY Lee, SI Shin, SB Yang
Information & management 54 (6), 687-702, 2017
6212017
In Airbnb we trust: Understanding consumers’ trust-attachment building mechanisms in the sharing economy
SB Yang, K Lee, H Lee, C Koo
International Journal of Hospitality Management 83, 198-209, 2019
3072019
What makes you continuously use chatbot services? Evidence from Chinese online travel agencies
L Li, KY Lee, E Emokpae, SB Yang
Electronic Markets, 1-25, 2021
2322021
An empirical examination of online restaurant reviews on Yelp. com: A dual coding theory perspective
SB Yang, S Hlee, J Lee, C Koo
International Journal of Contemporary Hospitality Management 29 (2), 817-839, 2017
2102017
Does hotel attribute importance differ by hotel? Focusing on hotel star-classifications and customers’ overall ratings
HT Rhee, SB Yang
Computers in Human Behavior 50, 576-587, 2015
2052015
Exploring the effect of Airbnb hosts' attachment and psychological ownership in the sharing economy
H Lee, SB Yang, C Koo
Tourism Management 70, 284-294, 2019
1632019
What makes you feel attached to smartwatches? The stimulus–organism–response (S–O–R) perspectives
WC Cho, KY Lee, SB Yang
Information Technology & People 32 (2), 319-343, 2019
1572019
Exploring the comparative importance of online hotel reviews’ heuristic attributes in review helpfulness: a conjoint analysis approach
SB Yang, SH Shin, Y Joun, C Koo
Journal of Travel & Tourism Marketing 34 (7), 963-985, 2017
1542017
The moderating effect of restaurant type on hedonic versus utilitarian review evaluations
S Hlee, J Lee, SB Yang, C Koo
International Journal of Hospitality Management 77, 195-206, 2019
1402019
How does hotel attribute importance vary among different travelers? An exploratory case study based on a conjoint analysis
HT Rhee, SB Yang
Electronic markets 25, 211-226, 2015
1362015
Winning the crowd in online fundraising platforms: The roles of founder and project features
T Kim, MH Por, SB Yang
Electronic Commerce Research and Applications 25, 86-94, 2017
1202017
Examining the influencing factors of intention to share accommodations in online hospitality exchange networks
S Kim, KY Lee, C Koo, SB Yang
Journal of Travel & Tourism Marketing 35 (1), 16-31, 2018
1032018
Exploring the comparative salience of restaurant attributes: A conjoint analysis approach
HT Rhee, SB Yang, K Kim
International Journal of Information Management 36 (6), 1360-1370, 2016
942016
The application of Aristotle’s rhetorical theory to the sharing economy: an empirical study of Airbnb
SB Yang, H Lee, K Lee, C Koo
Journal of Travel & Tourism Marketing 35 (7), 938-957, 2018
922018
Research Note—Using Real Options to Investigate the Market Value of Virtual World Businesses
SB Yang, JH Lim, W Oh, A Animesh, A Pinsonneault
Information Systems Research 23 (3-part-2), 1011-1029, 2012
792012
The role of online product reviews on information adoption of new product development professionals
KY Lee, SB Yang
Internet Research 25 (3), 435-452, 2015
672015
Exploring the effect of heuristic factors on the popularity of user-curated ‘Best places to visit’recommendations in an online travel community
L Li, KY Lee, SB Yang
Information Processing & Management 56 (4), 1391-1408, 2019
652019
Unveiling the cloak of deviance: Linguistic cues for psychological processes in fake online reviews
L Li, KY Lee, M Lee, SB Yang
International Journal of Hospitality Management 87, 102468, 2020
612020
An empirical study on influencing factors of switching intention from online shopping to webrooming
HS Choi, SB Yang
Journal of Intelligence and Information Systems 22 (1), 19-41, 2016
54*2016
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