| Are you ready for robot services? Exploring robot-service adoption behaviors of hotel-goers I Jung, W Quan, J Yu, H Han International Journal of Hospitality Management 109, 103404, 2023 | 26 | 2023 |
| Consumer protective behaviors at wellbeing tourism destinations: The function of norm activation model and reasoned action theory H Han, EN Untaru, A Radic, I Jung, W Quan, LH Lho, H Lee Journal of Travel & Tourism Marketing 40 (6), 512-531, 2023 | 7 | 2023 |
| 항공사 SNS 마케팅 커뮤니케이션과 브랜드 경영에 대한 연구 정희경， 정인영， 한희섭 호텔경영학연구 28 (8), 91-110, 2019 | 6 | 2019 |
| Halal Product Attributes/Quality and Its Influence on Muslim Guests’ Loyalty for a Hotel I Jung, J Yu, Y Jeaheng, H Han Journal of Quality Assurance in Hospitality & Tourism 25 (2), 269-293, 2024 | 5 | 2024 |
| Green Information System (GIS) Model in the Conference Sector: Exploring Attendees’ Adoption Behaviors for Conference Apps N Singh, I Jung, H Han, A Ariza-Montes, A Vega-Muñoz Psychology Research and Behavior Management, 2229-2243, 2022 | 4 | 2022 |
| Understanding the drivers of consumers’ acceptance and use of service robots in the hotel industry H Han, SI Kim, JS Lee, I Jung International Journal of Contemporary Hospitality Management, 2024 | | 2024 |
| Drivers of digital currency adoption and their configurational impact assessment in tourism and hospitality: loss aversion under prospect theory H Han, ZA Ayalew, S Kim, W Quan, LH Lho, I Jung, A Al-Ansi Current Issues in Tourism, 1-18, 2024 | | 2024 |
| Starbucks and its brand performance in the formation of patron retention H Han, HJ Song, IY Jung, H Jung 관광연구저널 33 (10), 67-77, 2019 | | 2019 |