Consumer attitude and the usage and adoption of home‐based banking in the United Kingdom B Howcroft, R Hamilton, P Hewer International journal of bank marketing 20 (3), 111-121, 2002 | 878 | 2002 |
An exposition of consumer behaviour in the financial services industry A Beckett, P Hewer, B Howcroft International journal of bank marketing 18 (1), 15-26, 2000 | 587 | 2000 |
‘Spinning’Warhol: Celebrity brand theoretics and the logic of the celebrity brand F Kerrigan, D Brownlie, P Hewer, C Daza-LeTouze Journal of Marketing Management 27 (13-14), 1504-1524, 2011 | 188 | 2011 |
Customer involvement and interaction in retail banking: an examination of risk and confidence in the purchase of financial products B Howcroft, R Hamilton, P Hewer Journal of services Marketing 21 (7), 481-491, 2007 | 164 | 2007 |
Prime beef cuts: Culinary images for thinking ‘men’ D Brownlie, P Hewer Consumption, Markets and Culture 10 (3), 229-250, 2007 | 131 | 2007 |
Tribal mattering spaces: Social-networking sites, celebrity affiliations, and tribal innovations K Hamilton, P Hewer New Developments in Online Marketing, 93-111, 2013 | 125 | 2013 |
Culinary tourism: An exploratory reading of contemporary representations of cooking D Brownlie, P Hewer, S Horne Consumption Markets & Culture 8 (1), 7-26, 2005 | 125 | 2005 |
Banker-customer interactions in financial services B Howcroft, P Hewer, M Durkin Journal of Marketing Management 19 (9-10), 1001-1020, 2003 | 109 | 2003 |
Consumer decision-making styles and the purchase of financial services B Howcroft, P Hewer, R Hamilton Service Industries Journal 23 (3), 63-81, 2003 | 109 | 2003 |
Cultures of consumption of car aficionados: Aesthetics and consumption communities P Hewer, D Brownlie International Journal of Sociology and Social Policy 27 (3/4), 106-119, 2007 | 94 | 2007 |
Consumers' channel adoption and usage in the financial services industry P Hewer, B Howcroft Journal of Financial Services Marketing 3, 344-358, 1999 | 82 | 1999 |
Discordant fandom and global football brands:‘Let the people sing’ P Hewer, M Gannon, R Cordina Journal of Consumer Culture 17 (3), 600-619, 2017 | 71 | 2017 |
On emotions and salsa: Some thoughts on dancing to rethink consumers P Hewer, K Hamilton Journal of Consumer Behaviour: An International Research Review 9 (2), 113-125, 2010 | 56 | 2010 |
Management theory and practice: bridging the gap through multidisciplinary lenses D Brownlie, P Hewer, B Wagner, G Svensson European Business Review 20 (6), 461-470, 2008 | 56 | 2008 |
Sociality in motion: exploring logics of tribal consumption among cruisers D Brownlie, P Hewer, S Treanor Consumer tribes 1 (1), 109-128, 2007 | 51 | 2007 |
‘The exploding plastic inevitable’:‘Branding being’, brand Warhol & the factory years P Hewer, D Brownlie, F Kerrigan Scandinavian Journal of Management 29 (2), 184-193, 2013 | 48 | 2013 |
Culinary Culture, Gastrobrands and Identity Myths:'Nigella', An Iconic Brand in the Baking. P Hewer, D Brownlie Advances in Consumer Research 36, 2009 | 47 | 2009 |
Salsa magic: An exploratory netnographic analysis of the salsa experience K Hamilton, P Hewer Advances in Consumer Research 36, 502-508, 2009 | 42 | 2009 |
Theory into practice: meditations on cultures of accountability and interdisciplinarity in marketing research D Brownlie, P Hewer, P Ferguson Journal of Marketing Management 23 (5-6), 395-409, 2007 | 42 | 2007 |
Articulating consumers through practices of vernacular creativity D Brownlie, P Hewer Scandinavian Journal of Management 27 (2), 243-253, 2011 | 41 | 2011 |