| Sustainable consumption: green consumer behaviour when purchasing products W Young, K Hwang, S McDonald, CJ Oates Sustainable development 18 (1), 20-31, 2010 | 2644 | 2010 |
| Studying actions in context: a qualitative shadowing method for organizational research S McDonald Qualitative research 5 (4), 455-473, 2005 | 1155 | 2005 |
| Organizing processes in complex activity networks F Blackler, N Crump, S McDonald Knowing in organizations: a practice-based approach, 126-150, 2016 | 499 | 2016 |
| Toward sustainable consumption: Researching voluntary simplifiers S McDonald, CJ Oates, CW Young, K Hwang Psychology & marketing 23 (6), 515-534, 2006 | 490 | 2006 |
| Sustainability: Consumer perceptions and marketing strategies S McDonald, CJ Oates Business strategy and the environment 15 (3), 157-170, 2006 | 417 | 2006 |
| Power, mastery and organizational learning F Blackler, S McDonald Journal of Management Studies 37 (6), 833-852, 2000 | 337 | 2000 |
| Individual strategies for sustainable consumption S McDonald, CJ Oates, PJ Alevizou, CW Young, K Hwang Journal of Marketing Management 28 (3-4), 445-468, 2012 | 266 | 2012 |
| Flying in the face of environmental concern: Why green consumers continue to fly S McDonald, CJ Oates, M Thyne, AJ Timmis, C Carlile Journal of Marketing Management 31 (13-14), 1503-1528, 2015 | 232 | 2015 |
| A review of research methods in entrepreneurship 1985-2013 S McDonald, BC Gan, SS Fraser, A Oke, AR Anderson International Journal of Entrepreneurial Behavior & Research 21 (3), 291-315, 2015 | 230 | 2015 |
| Reasons for non-participation in a kerbside recycling scheme S McDonald, C Oates Resources, conservation and recycling 39 (4), 369-385, 2003 | 213 | 2003 |
| Comparing sustainable consumption patterns across product sectors S McDonald, C Oates, M Thyne, P Alevizou, LA McMorland International Journal of Consumer Studies 33 (2), 137-145, 2009 | 212 | 2009 |
| Public participation in plastics recycling schemes S McDonald, R Ball Resources, Conservation and Recycling 22 (3-4), 123-141, 1998 | 200 | 1998 |
| Managing experts and competing through innovation: An activity theoretical analysis F Blackler, N Crump, S McDonald Organization 6 (1), 5-31, 1999 | 192 | 1999 |
| Shadowing research in organizations: the methodological debates S McDonald, B Simpson Qualitative Research in Organizations and Management: An International …, 2014 | 191 | 2014 |
| KNOWLEDGE, ORGANIZATIONS AND F Blackler, N Crump, S McDonald Knowing in firms: Understanding, managing and measuring knowledge, 67, 1998 | 164 | 1998 |
| Marketing sustainability: Use of information sources and degrees of voluntary simplicity C Oates, S McDonald, P Alevizou, K Hwang, W Young, LA McMorland Journal of Marketing Communications 14 (5), 351-365, 2008 | 160 | 2008 |
| Locating ‘power’in wind power planning processes: the (not so) influential role of local objectors M Aitken, S McDonald, P Strachan Journal of environmental planning and management 51 (6), 777-799, 2008 | 159 | 2008 |
| Recycling and the domestic division of labour: Is green pink or blue? CJ Oates, S McDonald Sociology 40 (3), 417-433, 2006 | 110 | 2006 |
| Seeking sustainable futures in marketing and consumer research I Davies, CJ Oates, C Tynan, M Carrigan, K Casey, T Heath, ... European Journal of Marketing 54 (11), 2911-2939, 2020 | 85 | 2020 |
| A Bourdieuan analysis of qualitative authorship in entrepreneurship scholarship S Drakopoulou‐Dodd, S McDonald, G McElwee, R Smith Journal of Small Business Management 52 (4), 633-654, 2014 | 79 | 2014 |
Caroline J OatesReader in Responsible Marketing, University of SheffieldVerified email at sheffield.ac.uk