| Measuring the prevalence of questionable research practices with incentives for truth telling LK John, G Loewenstein, D Prelec Psychological science 23 (5), 524-532, 2012 | 2800 | 2012 |
| Financial incentive–based approaches for weight loss: a randomized trial KG Volpp, LK John, AB Troxel, L Norton, J Fassbender, G Loewenstein Jama 300 (22), 2631-2637, 2008 | 1154 | 2008 |
| What is privacy worth? A Acquisti, LK John, G Loewenstein The Journal of Legal Studies 42 (2), 249-274, 2013 | 910 | 2013 |
| Strangers on a plane: Context-dependent willingness to divulge sensitive information LK John, A Acquisti, G Loewenstein Journal of consumer research 37 (5), 858-873, 2011 | 510 | 2011 |
| Financial incentives for extended weight loss: a randomized, controlled trial LK John, G Loewenstein, AB Troxel, L Norton, JE Fassbender, KG Volpp Journal of general internal medicine 26, 621-626, 2011 | 449 | 2011 |
| The impact of relative standards on the propensity to disclose A Acquisti, LK John, G Loewenstein Journal of Marketing Research 49 (2), 160-174, 2012 | 382 | 2012 |
| Financial incentives for exercise adherence in adults: systematic review and meta-analysis MS Mitchell, JM Goodman, DA Alter, LK John, PI Oh, MT Pakosh, ... American journal of preventive medicine 45 (5), 658-667, 2013 | 348 | 2013 |
| Why Am I Seeing this Ad? The Effect of Ad Transparency on Ad Effectiveness T Kim, K Barasz, LK John Journal of Consumer Research 45 (5), 906-932, 2019 | 286 | 2019 |
| Does “liking” lead to loving? The impact of joining a brand's social network on marketing outcomes LK John, O Emrich, S Gupta, MI Norton Journal of marketing research 54 (1), 144-155, 2017 | 240 | 2017 |
| Cheating more for less: Upward social comparisons motivate the poorly compensated to cheat LK John, G Loewenstein, SI Rick Organizational Behavior and Human Decision Processes 123 (2), 101-109, 2014 | 172 | 2014 |
| Beyond good intentions: Prompting people to make plans improves follow-through on important tasks T Rogers, KL Milkman, LK John, MI Norton Behavioral Science & Policy 1 (2), 33-41, 2015 | 131 | 2015 |
| Lifting the veil: The benefits of cost transparency B Mohan, RW Buell, LK John Marketing Science 39 (6), 1105-1121, 2020 | 130 | 2020 |
| The effect of graphic warnings on sugary-drink purchasing GE Donnelly, LY Zatz, D Svirsky, LK John Psychological science 29 (8), 1321-1333, 2018 | 116 | 2018 |
| Hiding personal information reveals the worst LK John, K Barasz, MI Norton Proceedings of the National Academy of Sciences 113 (4), 954-959, 2016 | 112 | 2016 |
| Ads that don't overstep LK John, T Kim, K Barasz Harvard Business Review, 2018 | 78 | 2018 |
| Seeker Beware: The Interpersonal Costs of Ignoring Advice H Blunden, JM Logg, AW Brooks, L John, F Gino Organizational Behavior and Human Decision Processes 150, 83-100, 2019 | 62 | 2019 |
| When and why randomized response techniques (fail to) elicit the truth LK John, G Loewenstein, A Acquisti, J Vosgerau Organizational Behavior and Human Decision Processes 148, 101-123, 2018 | 60 | 2018 |
| Empirical observations on longer-term use of incentives for weight loss LK John, G Loewenstein, KG Volpp Preventive Medicine 55, S68-S74, 2012 | 59 | 2012 |
| Good intentions, optimistic self-predictions, and missed opportunities DJ Koehler, RJ White, LK John Social Psychological and Personality Science 2 (1), 90-96, 2011 | 57 | 2011 |
| What’s the value of a like LK John, D Mochon, O Emrich, J Schwartz Harvard business review 95 (2), 108-115, 2017 | 53 | 2017 |