| Visual listening in: Extracting brand image portrayed on social media L Liu, D Dzyabura, N Mizik Marketing Science 39 (4), 669-686, 2020 | 275 | 2020 |
| Disjunctions of conjunctions, cognitive simplicity, and consideration sets JR Hauser, O Toubia, T Evgeniou, R Befurt, D Dzyabura Journal of Marketing Research 47 (3), 485-496, 2010 | 206 | 2010 |
| Recommending products when consumers learn their preference weights D Dzyabura, JR Hauser Marketing Science 38 (3), 417-441, 2019 | 131 | 2019 |
| Active machine learning for consideration heuristics D Dzyabura, JR Hauser Marketing Science 30 (5), 801-819, 2011 | 125 | 2011 |
| Offline assortment optimization in the presence of an online channel D Dzyabura, S Jagabathula Management Science 64 (6), 2767-2786, 2018 | 108 | 2018 |
| Visual elicitation of brand perception D Dzyabura, R Peres Journal of Marketing 85 (4), 44-66, 2021 | 83 | 2021 |
| Accounting for discrepancies between online and offline product evaluations D Dzyabura, S Jagabathula, E Muller Marketing Science 38 (1), 88-106, 2019 | 71 | 2019 |
| Leveraging the power of images in managing product return rates D Dzyabura, S El Kihal, JR Hauser, M Ibragimov Marketing Science 42 (6), 1125-1142, 2023 | 63* | 2023 |
| How can machine learning aid behavioral marketing research? L Hagen, K Uetake, N Yang, B Bollinger, AJB Chaney, D Dzyabura, ... Marketing Letters 31, 361-370, 2020 | 55 | 2020 |
| Unstructured direct elicitation of decision rules M Ding, JR Hauser, S Dong, D Dzyabura, Z Yang, SU Chenting, ... Journal of Marketing Research 48 (1), 116-127, 2011 | 55 | 2011 |
| Machine learning and marketing D Dzyabura, H Yoganarasimhan Handbook of marketing analytics, 255-279, 2018 | 53 | 2018 |
| Retailers’ product location problem with consumer search RM Ursu, D Dzyabura Quantitative Marketing and Economics 18, 125-154, 2020 | 15 | 2020 |
| Capturing heterogeneity among consumers with multitaste preferences L Liu, D Dzyabura Available at SSRN 2729468, 2021 | 12* | 2021 |
| Not by search alone: How recommendations complement search results D Dzyabura, A Tuzhilin Proceedings of the 7th ACM conference on Recommender systems, 371-374, 2013 | 8 | 2013 |
| Glen L. Urban, Guilherme Liberali, and Michael Braun (2009),“Website Morphing,” JR Hauser, O Toubia, T Evgeniou, D Dzyabura, R Befurt Marketing Science 28 (2), 202-224, 0 | 8 | |
| Image analytics in marketing D Dzyabura, S El Kihal, R Peres Handbook of market research, 665-692, 2021 | 7 | 2021 |
| Developing consideration rules for durable goods markets G Urban, J Kim, E MacDonald, JR Hauser, D Dzyabura INFORMS Marketing Science Conference, Cologne, Germany, 2010 | 5 | 2010 |
| The role of preference discovery in product search D Dzyabura, JR Hauser Marketing Science, 2018 | 2 | 2018 |
| Essays on Modeling and Measurement of Consumers' Decision Strategies ARCH1VES D Dzyabura Nanyang Technological University, 2012 | | 2012 |
| Essays on modeling and measurement of consumers' decision strategies D Dzyabura Massachusetts Institute of Technology, 2012 | | 2012 |
John R. HauserKirin Professor of Marketing, MITVerified email at mit.edu