| Tourists’ perceptions of destination travel attributes: An application to International tourists to Kuala Lumpur NA Ragavan, H Subramonian, SP Sharif Procedia-Social and Behavioral Sciences 144, 403-411, 2014 | 130 | 2014 |
| University–industry collaboration and technological innovation: sequential mediation of knowledge transfer and barriers in automotive and biotechnology firms in Malaysia H Subramonian, R Rasiah Asian Journal of Technology Innovation 24 (1), 77-99, 2016 | 31 | 2016 |
| Fundamentals of hospitality and tourism management TL Sian, H Subramonian, L Tung, WH San, K Hui, T Kulampalil Open University of Malaysia. Retrieved October 28, 2011, 2009 | 20 | 2009 |
| Competencies gap between education and employability stakes H Subramonian TEAM Journal of Hospitality & Tourism 5 (1), 45-60, 2008 | 19 | 2008 |
| Conceptualising a framework to study behavioural intention of tourists of distinct cultures towards wearable Augmented Reality (AR) applications A Baktash, V Nair, H Subramonian, NA Ragavan Proceedings of the 3rd International Hospitality and Tourism Conference …, 2016 | 5 | 2016 |
| The influence of Malaysian students’ travel motives on their intentions to discover new places and things A Mohsin, J Lengler, H Subramonian Annals of Leisure Research 20 (4), 490-506, 2017 | 3 | 2017 |
| Parameters that facilitate tourists’ acceptance in using wearable augmented reality smart glass in Geotourism hotspots A Baktash, V Nair, H Subramonian Heritage, Culture and Society: Research agenda and best practices in the …, 2016 | 2 | 2016 |
| TQOUI fundamentals of hospitality and tourism management TS Lim, S Hema, T Lisa, HS Wong Open University Malaysia (OUM), 2009 | 2 | 2009 |
| An Empirical Investigation of National Innovation System of an Emerging Economy: A Study of Malaysia H Subramonian PQDT-Global, 2018 | | 2018 |
| University-industry linkages and innovation activities in Malaysia R Rasiah, H Subramonian Universities in the National Innovation Systems, 269-304, 2017 | | 2017 |
| Global warming and tourist behaviour HNT Huy, H Subramonian | | |
| Factors influencing tourists’ behaviour towards green hotels H Subramonian | | |
