Profiles

Christian Homburg

Lehrstuhl für Business-to-Business Marketing, Sales & Pricing

Cited by 69367

Marketing Sales Pricing

John L Crompton

University Distinguished Professor, Texas A&M University

Verified email at tamu.edu

Cited by 58683

tourism recreation sport parks pricing

William Bearden

University of South Carolina, Moore School of Business

Verified email at moore.sc.edu

Cited by 49665

Marketing consumer behavior pricing

Gerard Tellis

Marshall School of Business, University of Southern California

Verified email at usc.edu

Cited by 34799

innovation diffusion social media advertising pricing

Gerard Cachon

University of Pennsylvania

Verified email at wharton.upenn.edu

Cited by 29173

supply chain operations management operations strategy pricing

Hermann Simon

Honorary Chairman, Simon-Kucher.com, Professor

Verified email at simon-kucher.com

Cited by 27840

Marketing Strategy Pricing Preismanagement Hidden Champions

Garrett van Ryzin

Amazon

Verified email at amazon.com

Cited by 27582

Pricing revenue management operations stochastic optimization

Preston Mcafee

Google Research

Verified email at google.com

Cited by 26154

pricing auctions antitrust business strategy machine learning

PK Kannan

Professor of Marketing, University of Maryland

Verified email at umd.edu

Cited by 22308

Digital Marketing New Product Design Pricing Marketing Analytics Multi-Touch Attribution

Brian Godman

Karolinska Institute, Strathclyde Institute of Pharmacy and Biomedical Sciences

Verified email at briangodman.co.uk

Cited by 21524

pharmaceuticals pricing generics reimbursement reforms

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