Retail segmentation using artificial neural networks DS Boone, M Roehm International journal of research in marketing 19 (3), 287-301, 2002 | 167 | 2002 |
Plugs versus placements: A comparison of alternatives for within‐program brand exposure ML Roehm, HA Roehm Jr, DS Boone Psychology & Marketing 21 (1), 17-28, 2004 | 105 | 2004 |
The impact of firm introductory strategies on consumers' perceptions of future product introductions and purchase decisions DS Boone, KN Lemon, R Staelin Journal of Product Innovation Management: AN INTERNATIONAL PUBLICATION OF …, 2001 | 81 | 2001 |
Evaluating the appropriateness of market segmentation solutions using artificial neural networks and the membership clustering criterion DS Boone, M Roehm Marketing letters 13, 317-333, 2002 | 57 | 2002 |
Exploring patient involvement in decision making for vascular procedures MA Corriere, JA Avise, LA Peterson, JM Stafford, D Easterling, ... Journal of vascular surgery 62 (4), 1032-1039. e2, 2015 | 46 | 2015 |
Determination of the number of clusters in a data set: A stopping rule× clustering algorithm comparison DS Boone International Journal of Strategic Decision Sciences (IJSDS) 2 (4), 1-13, 2011 | 14 | 2011 |
Consumer purchase decisions under asymmetrical rates of technological advance and price decline DS Boone International Journal of Strategic Decision Sciences (IJSDS) 3 (2), 20-30, 2012 | 8 | 2012 |
Focus group study of factors relevant to treatment decisions and experiences among patients with symptomatic peripheral artery disease MA Corriere, GY Kim, ME Byrnes, A Sales, D Keith, EH Ip, GL Burke, ... Journal of Vascular Surgery 76 (5), 1316-1324, 2022 | 6 | 2022 |
Analogical reasoning about new product introductions by experts and novices ML Roehm, DS Boone ACR European Advances, 1999 | 3 | 1999 |
Impact of race and education on patients’ preferred decision-making roles for vascular procedures and perceptions of treatment success MA Corriere, JA Avise, JM Stafford, LA Peterson, D Easterling, EH Ip, ... Journal of the American College of Surgeons 221 (4), S179-S180, 2015 | 2 | 2015 |
The impact of expectations of future product introductions on consumer purchase decisions DS Boone Sr Duke University, 1997 | 2 | 1997 |
Tradeoffs in Supplier Attribute Ratings in Supplier Selection across Strategic versus Non-Strategic Purchases D Boone Sr, MD Steward, JA Narus, ML Roehm Journal of Business-to-Business Marketing 27 (2), 97-109, 2020 | 1 | 2020 |
IP227 Focus Group Study of Questions, Concerns, and Treatment Factors Important to People With Symptomatic Peripheral Artery Disease: A Roadmap for Patient-Centered Care and … MA Corriere, D Keith, E Ip, G Burke, D Boone, D Easterling Journal of Vascular Surgery 65 (6), 116S-117S, 2017 | 1 | 2017 |
An app-based discrete choice survey tool for assessing patient treatment preferences in critical limb ischemia MA Corriere, RT Barnard, S Saldana, DS Boone, D Easterlin g, A Hyde, ... Circulation 132 (suppl_3), A18484-A18484, 2015 | 1 | 2015 |
Exploring Patient Involvement in Decision Making for Vascular Procedures JA Avise, LA Peterson, JM Stafford, DS Boone, D Easterling, GL Burke, ... Journal of Vascular Surgery 60 (6), 1726-1727, 2014 | 1 | 2014 |
Consumer preference for the latest technological offering: the impact of chasing technology on consumer purchase behavior DS Boone Sr Analytical Approaches to Strategic Decision-Making: Interdisciplinary …, 2014 | 1 | 2014 |
Characterizing Treatment Preference “Phenotypes” Among Patients With Symptomatic Peripheral Artery Disease to Support Identification of Concordant Treatment and Communication … MA Corriere, R Barnard, S Saldana, RJ Guzman, D Boone, D Easterling, ... Journal of Vascular Surgery 72 (1), e77, 2020 | | 2020 |
Enhancing and Eroding Brand Equity Through Release D Boone American Marketing Association-Winter Educators Conference, 1999 | | 1999 |
The differential impact of technological advances and price declines on consumer purchase decisions D Boone, M Peterman American Marketing Association. Conference Proceedings 10, 256, 1999 | | 1999 |
Enhancing and eroding brand equity through release strategies for next generation products D Boone American Marketing Association. Conference Proceedings 10, 226, 1999 | | 1999 |